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Choosing Your Job Board Domain NameA reader writes in;So, I want to have a local job board. I live San Diego, CA and I want to focus on a specific City within the county which is Chula Vista, it’s a growing city. It’s about 15 minutes away from Mexico border, Chula Vista was one of the cities that pitched a proposal for Amazon’s new HQ, there’s been also talk about FB and Google establishing satellites offices here as well. So as you can see there are some great things happening here. So I own two domain names the first one is ChulaVistahires.com and careersforlocals.com and I don’t know which one two use? As I mentioned I want to focus on Chula Vista the city first but my end goal would be to focus on all of San Diego w/careerforlocals.com? So should I do two job boards? Start with ChulaVista gain experience and then establish big one? but then I would lose all that traffic from chulavistahires or my last thought was to use careersforlocals and add a sub name like ChulaVista edition…something like that???
And I answer;
If your end goal is the entire san diego area than I would suggest the careersforlocals.com which would allow you to expand anywhere over time without limiting your location reach. Another option may be to buy something like sandiegocountyjobs.com / sandiegocountyhires.com which has a more regional focus. A bigger regional site also has bigger upside since you have more employers to tap into. If it were me I’d probably go with the San Diego county name. But if you choose to start small you can always start with Chula Vista and redirect the domain to another when the time comes.
For inspiration I suggest checking out a site like Fort Bend Jobs out of Texas and RecruitmentQueen out of the Philadelphia area. Both are small local sites but have two different types of domains. Whatever you do just make sure its a dot com.
Resume-Library seeks partners for its ‘resume backfill program’
Resume-Library is on the lookout for partners to supply and consume U.S. resumes, as it continues to build out its resume backfill program.
“Acting as a real time broker, Resume-Library helps organizations registering U.S. candidates to further monetize their inventory by matching it to demand in the market, coming from job boards and ATS systems as it happens.
Dan Cohen, Director Partner & Alliances explains, “Our demand side partners love the model since it helps keep their users engaged when their own stock runs short. At the same time, our supply side partners love the model since it generates new revenue streams for them. Finally, and most importantly, recruiters and employers love the model because they gain access to a huge resource of fresh talent, without needing to sign up for long term license commitments.”
Current partners include: Broadbean, Nexxt, Daxtra, Logic Melon, Crelate and OnBlick.”
Interested parties should contact Dan Cohen directly at firstname.lastname@example.org – I am not sure exactly how it works or what you can earn but thought readers might be interested.
Job Board Summit Coming to Nashville and London in 2018
I’m planning on going to the Jobg8 Job Board Summit for the first time ever in Nashville this summer. Hope to see you there.
FOR IMMEDIATE RELEASE
The Job Board Summit is a two-day event that is designed for the job board industry. It takes place twice a year and brings together a community of industry leaders and the best speakers in the world of job boards.
The Job Board Summit started out as an idea from Louise Grant:
“Why don’t we create an event for job boards to meet-up and really talk openly about shared challenges in the industry?”
Since 2012, the Job Board Summit has evolved to become the world’s largest series of Job Board events outgrowing three venues and is also established in North America. Weeks before our last event it sold out with space for 200 people.
The heart of the summits remain focused for job boards and now includes speakers sharing new insights, plus dedicated networking to ensure attendees make those important connections.
We can reveal some of the speakers confirmed for Nashville:
Matt Charney – Allegis Group
Fundamental Changes in the Recruiting World
Chris Adams – Madgex
Net Neutrality: What Could Happen?
Melissa Miller – Uber
Recruiting the Gig Economy
Jackye Clayton – HiringSolved
Extreme Candidate Personalization: What Makes a Difference?
Dan Roddy – Deloitte
Lee Biggins – CV Library
Realizing the Value and Potential of Your Database
If you want to join hundreds of job board professionals from around the world for two days of exceptional speakers, actionable insights and connecting with industry leaders, then our summits are the must attend events of 2018.
More details to come soon! Watch what some of our attendees have to say.
For information on tickets, sponsorship and what to expect visit:
North American Job Board Summit 2018
WHERE: Hilton Nashville Downtown
121 4th Avenue South
Nashville, TN, 37201
WHEN: July 26 – 27, 2018
European Job Board Summit 2018
WHERE: etc. venues St Paul’s
WHEN: November 8 – 9, 2018
JobAdX Seeks Job Board Publishers
If you run a job board, JobAdX wants to chat with you about becoming part of their job ad marketplace. I call their new platform the ‘Adsense for jobs‘.
It’s basically another way to backfill your site but it sits in your job results on the first page as kind of a premium in feed ad that looks exactly like your normal job listings. Sites like Nexxt, TrendingJobs and Nerdyhire are already using it. Here’s what it looks like after I did a search on Nerdyhire.com;
The job for DISH looks just like organic listings except for the sponsored by text in the upper right. If clicked, Nerdyhire earns revenue on a CPC level which is averaging 20-25 cents per click. That type of return is two to four times what other backfill provers will typically give you.
If you currently mix in Adsense blocks in your results try replacing one or two as a test. The JobAdX block should offer a higher return for each click. After all, its better to have a job in your results than an advertisement for something else, right?
Right now this service doesn’t work with existing hosted software ( like Smart or Jobboard.io) because those sites don’t let you touch the underlying code. But if you use a WordPress based job board theme or have coded your own site this would be a great add-on to your monetization strategy. It doesn’t replace your existing backfill but it is another way to make money off job seeker clicks.
Job Fair Search Engine For Sale
I am selling the site JobFairing.com which I started nearly 3 years ago. It is listed on Flippa at auction which ends in a few weeks. There is a minimum reserve on it set at $7,500 The site earned about $2k in the past 12 months. Other than occasional blogging I spend zero time running it. If anyone is looking for an easy to run internet business this would be the perfect ‘business in a box’ to bid on. It is hosted on SmartJobBoard which is the only expense.
The site has been free to use by employers and event organizers since its inception which as allowed it to grow. It’s time I let it go to concentrate on my consulting activities and other media properties. There on more detail on the auction page so feel free to check it out or ping with with any questions.
Job Board Software Vendors Should Add These FeaturesBy chrisr2 on February 27, 2018 | Comments Off on Job Board Software Vendors Should Add These Features
This is a general call to action post for all job board software vendors. As the job board space gets more crowded it’s important for them to keep iterating on their platforms and keep adding features to streamline the user experience while helping boards attract more traffic.
So here are some things I would like to see them add to their platforms in order to stay relevant. Its free advice, take it.
- Text Job Alerts – start to offer job alerts by text message in addition to email. Employers are beginning to adopt text to engage candidates and so should job boards. I would love to see the ability to get job alerts by email or text. Text will greatly increase open rates and lead to more traffic/applies.
- Better Social Integration – social media, namely Facebook, Twitter and LinkedIn, are hugely important to help drive traffic so I’d like to see tighter integration with them. Let job board owners login and connect their sites to the platform to enable auto-posting of content instead of relying on 3rd party social media tools.
- More Content Feeds – job boards need more content but some of it is still out of reach. They all provide job feeds and blog feeds but they could easily add other RSS feeds for employer profiles, public job seeker profiles and even things like new signups. For example, it would be great to be able to auto-publish messages to social media like “John just posted a resume on XYZjobboard.com” or “[company name] just created a profile“.
- Push Alerts – desktop browser notifications are another marketing channel that boards can use to drive traffic. Either build it into your product or offer integration with more 3rd party tools.
- Visual job pages – allow employers to upload an image/video to their postings to make them more visual. Plain text pages are BORING. Design them in a more visual way to attract more seekers. These days most job postings still look too much like each other. I think an image or video should be the first thing a job seeker sees when viewing a job.
- Resume Refresh – the technology exists today to update resumes via social profiles (see crowded.com) and by prompting registered seekers to update their resume more often. We need to end the stale resume syndrome that exists in most job boards.
How to ask for backlinksBy chrisr2 on February 26, 2018 | Comments Off on How to ask for backlinks
If you are looking to get more backlinks to your site one of the things you should be doing is asking for them. I frequently get pitched via email and thought I would share one of those emails so you can use it to craft your own messaging. Its critical to point out specific pagaes to ask for a link so do your homework and tailor each pitch to potential websites.
Hi, My name is Rekha Pant and I’m part of the team behind Canva. I was doing a bit of research on different content layouts and resumes and saw that your website https://jobfairing.com/online-resume-builder-tools/ has some great design insights and related resources.
I also notice that you link to a number of resume resources and wonder if you can include ours [https://www.canva.com/en_in/create/resume/designers/] into the list?
Canva is a relatively young design startup that already has more than 10 million users worldwide – and growing fast. Canva’s impressively easy to use resume maker can help in making an amazing first impression on the employers. A visual resume made with Canva can help put the focus on the skills and experience of candidates. As you share great stuff on your website, so you can also write about Canva Resume Maker or can include our Templates.
If you need any help with paid graphics and images then we will be more than happy to assist you. Please let me know if I can answer any of your questions. Thank you for your time! Best Regards, Rekha Pant.
Though SEO for job boards is changing due to Google Jobs now taking up the above the fold search results it can still bring in traffic from long tail searches. I wouldn’t spend a great deal of time asking for backlinks but newer sites should probably do it more often just to build up some ranking. It can also help you rank in Bing.
SmartJobBoard Gets More CustomizableBy chrisr2 on February 25, 2018 | Comments Off on SmartJobBoard Gets More Customizable
Smart Job Board has long had a page builder for their homepage layout, where you can easily manage content. Now it is available for Pricing and custom pages in their latest update. Here’s what the email notification says;
This new addition will not only ease up DIY designing but will also allow you to:
-Create different landing pages, for example when you want to have a separate landing page for your Employers and Candidates
-Add Text, Job Alert form, Job list, and much more to whatever page you like, with just a few clicks.
-Make your Pricing page more informative, by adding nice content above or below product boxes.
I applaud the move. Being able to customize any page on the site makes their platform more user friendly. By giving more control to site owners, Smart now has the most customizable hosted software product on the market.
Learn more about these additions here:
New Update: Page Builder Enhancements & Logo Resize
Job Board Software Pricing Update (hosted versions)By chrisr2 on February 20, 2018 | Comments Off on Job Board Software Pricing Update (hosted versions)
A reader alerted me that Smart Job Board upped their prices a bit so I thought I would do a quick recap of the top “off the shelf” software products. These products are all hosted in the cloud and are self-configurable. I recommend them for beginners who want to get started quickly.
These are the least expensive way to get your job board off the ground. To put it another way, ‘job boards in a box‘.
1. Smart Job Board: It used to be $50 but even at $79/mo their basic package is still a great value. [link]
2. Jobboard.io basic package stands at $249 which is a high point in their history from what I remember. [link] i think their checkout process is a little smoother than Smart’s if you are looking for differences. They also don’t have the total job restrictions that comes with Smart (active job listings). [link]
3. JobMount‘s basic price point stands at $295 which has been steady for a while. With them you get a free 6 month job spidering (scraping) and the ability to take your code with you to put on your own server. [link]
4. JobboardHQ is $295/mo. Link.