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Job board software (episode 7)
Naming your job board (episode 6)By chrisr2 on August 25, 2009 | Comments Off on Naming your job board (episode 6)
A keyword rich domain name is one of the best things you can do when naming your job board. Picking a domain that says what it is has always been my philosophy for a niche/local job site. In episode 6 of the podcast I explain why and how.
Starting your job board: pick a niche (episode 5)By chrisr2 on August 24, 2009 | Comments Off on Starting your job board: pick a niche (episode 5)
The Big 3 (CareerBuilder/Monster/Hotjobs), and now job search engines like Indeed have the national job market covered. Thats why any new job board needs to be niche. Learn more by watching this 3 min video.
Niche boards are more efficient because of their nature. And for employers they offer a less costly way to find the targeted talent they want.
SEO Link Building tip #1 (episode 4)
Getting relevant inbound links from other sites is critical to your job boards search engine optimization (SEO). One of the tricks I’ve used with success is commenting on relevant blog posts.
Caution: don’t go overboard with this technique or you’ll run risk of it being seen as spam. Be sure to add a good comment that adds value to the post. Using this technique just for keyword stuffing will be considered spam and may get it deleted or put your site on a spam list.
Here’s how this job board did it:
Job boards rank 4th in survey for getting hiresBy chrisr2 on August 20, 2009 | Comments Off on Job boards rank 4th in survey for getting hires
Think job boards are dying? Think again.
Challenger, Gray & Christmas, the outplacement firm, just released results from a new survey of HR executives, asking them to rate the effectiveness of various job search methods on a scale of 1 (least effective) to 5 (most effective). The results show that networking both offline and online (on sites such as LinkedIn) were the most effective methods with average ratings of 3.98 and 3.3, respectively. Responding to newspaper classified ads (1.7) and attending job fairs (1.6) were the least effective.
Those surveyed gave Internet job boards relatively high marks. It averaged a middle-of-the-road rating of 3.0, but 38 percent of respondents gave it a 4.0.
Here is the ranked list of all the job search methods:
2 Using social/professional networking sites
3 Targeted management recruiting firms
4 Using online job boards
5 Applying for jobs via an employer’s website
6 Cold-calling employers
7 Sending unsolicited resumes to employers
8 Responding to newspaper ads
9 Attending job fairs
While this ranking represents the effectiveness of job search methods, HR executives likely answered the question based on their experience sourcing candidates.
So look all you naysayers, job boards are still a very viable tool for recruiting. Anything said to the contrary is hype or misinformation surrounding the real truth.
New job board idea: medical assistant jobs (episode 2) Members-onlyBy chrisr2 on August 17, 2009 | Comments Off on New job board idea: medical assistant jobs (episode 2) Members-only
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Deconstructing HealthcarejobsonDisplay.com (episode 1)By chrisr2 on August 11, 2009 | Comments Off on Deconstructing HealthcarejobsonDisplay.com (episode 1)
Dice staying relevantBy chrisr2 on July 21, 2009 | Comments Off on Dice staying relevant
Recently IT niche job board Dice.com announced the launch of Dice Learning a search engine for techies to find and complete technical training. I think its a good example of the evolution we’ll be seeing from job sites in the coming years. They need to stay relevant and additional service like Dice’s offering will be key.
Jobamatic shows how to integrate jobs with Twitter
Got an email today from the team at Jobamatic. They have a cool new way to integrate your jobs from your Jobamatic board to twitter through its rss feed.
Thanks to the Job-a-matic platform and TwitterFeed, it’s free and easy to add jobs to Twitter. Here are step-by-step directions:
- Create an account at TwitterFeed.
- Setup your feed by clicking Connect your feed to your Twitter Account. This will take you to Twitter.com, where you’ll need to either Register or authenticate your existing account by entering your Username and Password and clicking Allow.
- Describe your feed in the Feed Name field (not public).
- Add your Job-a-matic RSS feed to your RSS Feed URL field, http://jobsinwindpower.jobamatic.com/a/jbb/find-jobs-rss/. If you don’t have many directly posted jobs, you can expand your RSS feed to include backfill jobs, by appending bf-y/: http://jobsinwindpower.jobamatic.com/a/jbb/find-jobs-rss/bf-y/. Fine-tune the backfill jobs appearing in your tweets using the “Backfill” tab in Job-a-matic.
- Click Create Feed.
If you want more control over how your job tweets are displayed, you can use the additional options in Advanced Settings. In particular, you might consider the following:
- Changing the Post Content to include the title only, to reflect Twitter’s 140 character limit.
- Use the Post Prefix option to add friendly, marketing copy to your tweets. Job-a-matic publishers have had success using prefixes like “New Job Listing: ” or “Hiring a “.
- Use the Post Suffix option to add hashtags to your tweet, so that the job gets found in Twitter search results. Popular job-related hash tags include #jobs, #job and #hiring.
Please note that including jobs in your Twitter feed is an unpaid option for Job-a-matic publishers, and like any job listing, tweeted URLs will eventually expire.