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  • Listen to one of my consulting calls (premium subscribers only)
    By on September 10, 2012 | No Comments  Comments

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  • Multiple Revenue Streams
    By on September 5, 2012 | No Comments  Comments

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  • I’m hiring developers
    By on September 4, 2012 | No Comments  Comments

    I’m looking for developers to help me build out my new social recruiting platform CareerCloud.com

    If you can code in ASP, PHP, JQUERY, OAUTH, search engine algorithms, API creation/integration I have multiple projects ready to be built.

    Contact me today.

  • Making money from job seekers: can it be done? (premium)
    By on August 29, 2012 | No Comments  Comments

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  • Different ways to advertise your job site (screencast)
    By on August 27, 2012 | No Comments  Comments

    These are the 7 best (paid) ways to advertise your job board

    YouTube Preview Image

    NOTE: since the making of this screencast, Indeed and SimplyHired will no longer index you for free, you must have a minimum spend. 

    This is a free post. Want more powerful advice for your job board? Become a premium member today.

  • How I use Linkedin to get traffic (premium)
    By on August 22, 2012 | No Comments  Comments

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  • Community + Job Board
    By on August 20, 2012 | No Comments  Comments

    If you want to start a job board today you seriously need to think about starting something with more than just job listings.

    This is particularly true if you are entering into a highly competitive niche. I recently consulted for the folks who are starting HRanswerexhange.com. Its aim is to be a community site WITH jobs for HR professionals. Since there are already a number of sites that target HR jobs, these guys are taking the right track by focusing on building a community first.

    A community site will always be more valuable than a traditional job board. A great example is RigZone which Dice bought last year for something like $9-10 million. MediaBistro is another great example.

    So if you are working in a certain industry that lacks sites with a community focus think about starting one. You can use off the shelf software such as Ning to run the community side and job board software like Jobamatic or Jobtarget to run the jobs side by using a sub-domain (jobs.yoursitename.com). Its cheap and easy to start. This will allow you to concentrate on building the community which in turn can support a job board once you get some traction/users.


    This is a free post for public consumption. Want more great insight from Chris? Consider becoming a premium member.

  • Other ways of adding value to the job search space (free)
    By on August 16, 2012 | No Comments  Comments

    There is more to the job search space than just job boards. Applicant tracking, sourcing tools and talent networks are some other businesses you can go into (to name a few). This post is about thinking outside the box a little and coming up with other ways to add value to job seekers and/or recruiters.

    I’ll give 2 of my own examples to show you what’s possible.

    EXAMPLE #1: Jobcasting

    Lets start with Jobs in Pods. Its a service I created back in 2007 that lets employers “podcast their jobs” through audio jobcasts about what its like to work there. Over the years its been used by many Fortune 500 companies such as GE, Intel, McDonalds, Walgreens, & Nestle Purina who wanted to share their own stories by letting us interview their star employees. To date, Intel’s jobcasts have been the most successful generating over 100,000 downloads since they started. They even created a page on their career site showcasing them.

    I turned the site over to Peter Clayton last year . He is a veteran podcaster and now produces all the shows. Employers are charged $300-$400 per jobcast so its a nice margin business but is rather labor intensive since the audio is produced by a human each time. Its not a large business but it offers tremendous value to employers by really showcasing their employment brand. I think its a great example of using new media in the recruitment marketplace.

    EXAMPLE #2: Hidden Jobs: 

    Back when i used to blog a lot more about job searching I would write some posts that highlighted articles which mentioned companies who are growing/expanding and have announced they are going to hire. Many times they put out a press release or got an article written in a business journal. I noticed these posts got a lot of traffic so I decided to create a service around it. Its called Hidden Jobs App.

    Its an app and website. I sell the app in iTunes for .99 cents. Its gotten some traction and I sell 15-20 per month, and I earn a few bucks from the adsense blocks on the site. I am expanding the app to include more features as I roll it into Career Cloud as one of our mobile products.

    So think about other ways to add value in the job search or recruitment process. Go beyond job listings and you just might uncover something that is worthwhile to pursue.

    Want more posts like this? become a member then read my New Idea section.


  • How to get job seekers to come to your site (premium)
    By on August 13, 2012 | No Comments  Comments

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  • How to build trust for your job board (free post)
    By on August 8, 2012 | No Comments  Comments

    For a job board to be successful it needs to have trust.

    • Employers must trust that it can deliver them candidates.
    • Job seekers must trust that you have the right job listings.

    A good design can help build that trust. Professional looking logos and images tell prospective visitors that this is a site worth using.

    So do images like the ones below from 3rd party verification platforms.

    The credit card image immediately tells recruiters that you accept payments online. Its a small thing but I have found it to be useful to them. These images tell people that your site is a trusted online source of jobs. Use them. They will bring your job site more credibility and build trust over time.

    By also putting a phone number front and center you will also gain trust.People like to know they can call if they have a question. If you dont want to take phone just get a Google Voice number instead.