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  • Job Board Summit North America 2019 Is Coming to Denver in June
    By on April 30, 2019 | Comments Off on Job Board Summit North America 2019 Is Coming to Denver in June  Comments

    Jobg8, the global job board network, announces the return of its North American event will be in Denver on June 25-26 and has released the line-up. The annual industry leading conference event brings together peers in the job board and online recruitment space with a host of speakers addressing key topics facing the future of the industry.

    Keynote speakers include:

    Miranda Bogen – Miranda is a Senior Policy Analyst at Upturn, a non-profit that promotes equity and justice in the design, use, and governance of digital technology. Attendees will hear about “The Unconscious Bias of Hiring Algorithms.” She will illuminate the ways new hiring tools can entrench bias, and offer actionable advice for vendors and employers.

    Jonathan F. Kestenbaum – Jonathan is the Managing Director of Talent Tech Labs and shares deep insights into the evolution of the Talent Acquisition Ecosystem. He will discuss the five dominant trends that will occur in 2019/20.

    During the two days attendees will also gain relevant actionable insights from 10 other sessions. These include topics such as job seeker stats, performance-based advertising, recruiting automation, and how to optimise your jobs on Google. What’s more, participants can book meetings with other attendees and suppliers before the event begins using a dedicated networking platform and meeting area.

    If you want to join the event that brings together job board and online recruitment professionals alongside expert speakers, then the Job Board Summit is a must attend event.

    Visit the jobg8.com/JobBoardSummitUSA.aspx to find out more about the Job Board Summit and to register your place.

    Job Board Summit North America 2019

    WHERE:         Le Méridien Denver Downtown

    WHEN:           June 25 – 26, 2019

    WEBSITE:       https://www.jobg8.com/JobBoardSummitUSA.aspx

  • Passive Income is the Ultimate Internet Business Model
    By on April 29, 2019 | Comments Off on Passive Income is the Ultimate Internet Business Model  Comments

    When I sold my job board company back in 2012 I was only spending 15 hours of my time each week running the business. It was an amazing passive income stream. Clients were loyal and kept coming back regularly to post their jobs. After 13 years online the sites essentially ran themselves.

    Today I meet a lot of others who are experiencing that same feeling as they operate their job boards online. A job board that works is essentially an automatic revenue generator, an annuity that pays back month after month without fail.

    This is especially true for established boards that have been around a number of years and serve a particular niche.

    Take PsychologyJobs.com for example. It has been around for 10 years, dominates its niche, and rakes in thousands per month while the owner does nothing but collect a check each month. What logical person would not want to own such a business?

    Fortunately you can because PyschologyJobs.com is for sale. The beauty of this opportunity is that there is huge room for growth as the current owner is not even actively marketing it beyond a few email campaigns. If you put in 5 hours a day you could potentially double the income of this site with a targeted prospecting campaign to companies who hire psychologists and other behavioral health type roles. Opportunities like this don’t come around very often.

    I would much rather own a business that required no physical presence and made money while I slept. That is the power of the online job board business.

  • Custom URLs added to Jobboard.io
    By on April 22, 2019 | Comments Off on Custom URLs added to Jobboard.io  Comments

    Good news if you care about SEO. Jobboard.io has added the ability to create custom urls for content pages on their platform. This is a must have if you are moving your old site to them so you can preserve your high performing SEO pages. By recreating the content on the same url structure your SEO traffic wont miss a beat.

  • Fitness Domain Names for Sale or Lease Purchase
    By on April 15, 2019 | Comments Off on Fitness Domain Names for Sale or Lease Purchase  Comments

    Just a reminder these job domains are available for purchase on this site.

    • AquaticJobs.com, AquaticsJobs.com, AquticsCareers.com-$2,499 all 3.
    • ClubGiftCards.com-$599
    • CrossFitJobs.com-$999
    • FitGiftCards.com, FitGiftCard.com-$599 for both.
    • FitnessJobs.com,Fitness-Jobs.com-$200,000 for both and includes a fully customized website that syncs with Google for Jobs! 
    • FitnessandWellnessCommunity. com-$599.
    • FitnessStudioJobs.com, FitnessStudioJob.com-$1,499 for both.
    • GroupFitnessjobs.com-$999.
    • HealthClubImpossible.com-  $999
    • HowtoIncreasePersonalTraining.com, and IncreasePersonalTraining.com- $999 for both.
    • MixedMartialArtsJobs.com- $999.
    • NutriJobs.com,RDCareers.com- $999 for both.
    • ParkandRecreationJobs.com-  $1,499.
    • RecreationandLeisureJobs.com-  $999.
    • RespiratoryTherapstCareers.com$599.
    • SpaandSalonJobs.com, SpaandSalonJob.com, SalonandSpaJobs.com-$9,999 for all 3 and includes a fully customized website that syncs with Google for Jobs! 
    • TherapeuticRecreationJobs.com- $999.
    • TRXJobs.com-$999.
    • UniversityRecreationJobs.com- $999.
    • WaxingJobs.com-$1,499.
    • YogaJobs.com, YogaJob.com-$9,999 for both.
  • This is What’s Wrong with Job Alerts
    By on April 15, 2019 | Comments Off on This is What’s Wrong with Job Alerts  Comments

    The other day I received this email from Indeed.

    I’d like to know what their machine was thinking when it generated this job alert. Needless to say I have never worked in, nor even been close to working in the field of psychology. So why did they send it? I wish there was a 3rd button that said “Not Even Close” because I would have clicked it!

    I’m pretty sure it was machine generated because no human recruiter would ever send such an un-related job to someone with 20 years of digital recruiting experience.

    In their quest to match job seekers with jobs the major job boards have boosted the number of job alerts in recent years in an effort to generate more applies. But emails like this are only compounding the spam problem.

    They need to teach their machines to think better. I think job alerts need to have an additional filter for industry in addition to keyword/location as the basis for sending them. Otherwise emails like the one above are only going to continue.

    Just my 2 cents.

  • Promoting Your Niche Job Board Value Prop
    By on April 9, 2019 | Comments Off on Promoting Your Niche Job Board Value Prop  Comments

    Almost 10 years ago on this very blog I published a post about the value proposition of niche based job boards. In that post I quoted 3 sources;

    Forrester Research“Local Sites Matter. Geography is more important to job seekers than industry focused sites. Monster.com is the most popular career site, but local sites place second and fourth in usage.”

    Weddles.com: “These (local) Web-sites offer focused recruiting opportunities within specific geographic areas. Some concentrate on unique metropolitan districts while others have a broader, regional span. In either case, they enable you to reach large concentrations of prospective candidates for positions where relocation support is not available or a local background is important to successful job performance.”

    CollegeRecruiter.com: There are several benefits to using niche/local job boards. First, little to no advertising money is wasted targeting unqualified candidates. Because the high profile, general boards target all candidates, the result is that the vast majority of the candidates using those boards will not be interested in the position posted by the employer because it falls outside of their career path, geographic preference or skill level.

    By posting the position to the appropriate niche board, virtually all of the candidates using that niche/local board will be qualified for the position. As a result, even if the site has a small fraction of the traffic of the high profile, general board, the number of qualified candidates using the niche board tends to be higher. Second, the cost to post a position to a niche/local board is usually far less.

    These quotes are still relevant today. Niche boards will always exist because they are targeted communities of like minded people. When listing the benefits of your site to employers, use quotes like this to give the recruiter “piece of mind” that their ad dollar will not go to waste.

    Remind them constantly that your site is not like Indeed or the other big guys. (Quality vs Quantity) Remind them that you can get them listed on Google for Jobs. Niche boards have a singular focus unlike your competition.

  • How to Set Your Job Post Prices
    By on April 2, 2019 | Comments Off on How to Set Your Job Post Prices  Comments

    One of the most common questions I hear from job board owners is how to price their site.

    For me this greatly depends on several factors including;

    • Country you operate in
    • Niche you service
    • Amount of competition
    • Your reach

    COUNTRY

    If you operate in the USA job post prices here are among the lowest in the world. This is because of the amount of competition that exists. Job boards are a mature industry so typical pricing is around $100 for 30 days. However if you operate in Europe, UK or other countries job boards are more ingrained into those recruiting markets. For example, there’s a job board in Germany that charges $1000 for a single posting! If employers in the market you serve uses job boards a lot you can charge more.

    NICHE

    Is your niche growing? Niches like cannabis, nursing, and trucking are some of the hottest job board markets so those sight can charge more of a premium to post jobs. Check out the JobsinTrucks media kit. Vangsters charges $99/mo for unlimited and I do see other weed job sites with similar pricing but this niche is getting more competitive every day.

    COMPETITION

    How many competitors do you have? If the answer is more than 5 then I suggest undercutting their pricing in order to gain market share. If however you only have a few competitors and you are in a newer niche you can charge more. Try pricing your 30 days posts around $199. Monthly subscriptions raining from $99 to $199 are also gaining adoption.

    REACH

    What kind of reach does your site have? The more traffic and emails you have stored the more you can charge. If you have a dedicated audience already existing you can monetize that. For instance this site for Massachusetts insurance jobs has a captive audience of highly targeted pros in just that industry. Therefore they can charge a little higher.

    Hopefully these guidelines give you an idea of how to price your options to employers. Research your competition and come up with something that makes sense for your audience.

  • Lensa is Testing a Bounced Traffic Revenue Widget for Job Publishers
    By on March 26, 2019 | Comments Off on Lensa is Testing a Bounced Traffic Revenue Widget for Job Publishers  Comments

    My pal Joe Stubblebine, formerly of Beyond/Nexxt and now at Lensa.com emailed me last week with some news of a new revenue widget they are working on. This widget doesn’t list jobs on your site but rather shows a user relevant jobs from Lensa only if they click the back button when leaving your site. Here’s how he explains it. If you want to learn more email him at joe@lensa.com – be sure to tell him you heard about it here.

    How many times have you looked at your site traffic analytics, only to be frustrated that a certain percentage of your visitors seem to visit your site and bounce off without doing anything else?

    Now, with the Lensa Bounced Traffic Revenue Widget, you can earn money on that bounced traffic, with a simple, easy-to-install widget!

    On average, most job boards see traffic bounce rates of around 8%-10%, which is just wasted, worthless traffic.  However, with the Bounced Traffic Revenue Widget installed, when a user visits your site and bounces, you can redirect them to Lensa, and we’ll show them relevant job content – and split the click revenue with you 50/50….for the lifetime of your participation in this program!

    To learn more about how this works and estimate how much revenue you’re missing out on by not participating, visit this online presentation below:

    http://bit.ly/lensaBouncedTrafficWidget

  • Thinking about designing your own job board?
    By on March 19, 2019 | Comments Off on Thinking about designing your own job board?  Comments

    I have spoken to a number of people over the years who have made a certain big mistake when they launched their site. They paid a web design firm with no experience building job boards to do it.

    Needless to say, these firms tend to build sites that are not quite optimized for job board usage. They miss certain things like the proper way to create job posting workflows or they make the e-commerce checkout process too long. Sadly, they contact me after the fact when the damage has already been done.

    In many of these cases I wish they had contacted me first because there is a certain way to design a job board to appeal to both seekers and employers. For instance, the ability to post a job and clearly identify where/how to do that is often buried in many of the custom built sites I see. A job board design, especially its homepage callout to employers needs to be front and center.

    Posting and paying for a job is the most important thing when it comes to user experience. Second is your job seeker onboarding. Design it poorly and you lose out on money. You have to make it dead-simple-easy for employers/seekers to do business with you. These little design best practices add up to big problems if you ignore them.

    So before you go and pay a web design firm to build your job board, think long and hard before you write a check. There are plenty of job board software vendors who can build your site faster and more cheaply than a firm who has never done it before. Job board software vendors are experts at what they do. Not all are created equal but some of my favorites like Webscribble, Madgex, Jobiqo can get you launched quickly right out of the box.

    Even the off the shelf services like Jobboard.io and Smart Job Board do a great job. As long as you are willing to live with a more “templated” design, they will serve you well. They do everything you need a job board to do.

    If you are about to launch a job board you need to first prove that a market exists for whichever niche you are targeting. Unless you need something totally unique out of the box prove your concept first with an existing vendor. If you every outgrow it you can always build your own later after gaining some experience in the online recruiting world.

    I’m not saying you should never hire a design firm to build, just be careful about that selection and make them show you how they will optimize it for your potential users.

  • Job Boards in the News
    By on March 18, 2019 | Comments Off on Job Boards in the News  Comments

    Google Cloud Signs More Job Board Partners

    RecruitMilitary is collaborating with Google Cloud to change the way jobs are found by military-trained talent. By working with Google Cloud to integrate their search and artificial intelligence into our job board, RecruitMilitary can take the guesswork out of the job search process. These enhanced search capabilities will help veterans find jobs that more closely match their experience and interests.

    Powered by Google’s Cloud Talent Solution, transitioning service members using RecruitMilitary’s job board will experience a refined search that’s powered by Google’s machine learning algorithms and built-in military occupational specialty (MOS) understanding to civilian job matching. READ MORE

    They also recently featured CollegeRecruiter.com…

    The page talks about how we successfully implemented its Cloud Talent Solutions product, which is the job search engine that our candidates have been using for about 13 months. If you go to http://www2.CollegeRecruiter.com/home and search for a job, the search technology is Google’s. You’re not searching Google. You’re searching the 500,000+ jobs active on our site at any given time but the technology that decides which jobs best match your criterion is technology that we license from Google. READ MORE

    New Launch

    Looking for a go-to source for any career or talent search in the tire industry? Tire Talent Founder Mike Cioffi has created it. The answer: www.TireCareers.com. It’s a free job board that both manufacturers and tire dealers can utilize to post jobs, and anyone searching for work can use to find a job.

    Cioffi operates Tire Talent, a search firm that’s focused on matching employees with employers in the tire and automotive industry. He says he’s learned there’s a need for one spot to serve as a hub for all job-related searches and openings. He receives weekly inquiries for technicians, counter sales professionals and other positions that fall outside the primary scope of his search firm’s business.

    New Site for Grads in UK

    The UK’s leading independent job board, CV-Library, has today launched a new specialist job site, focussing on the graduate market. Jobs-Graduate.co.uk is now live and is officially part of The CV-Library Group, helping to connect the freshest candidates entering the job market, with job opportunities across the UK.

    This new site will ensure that employers using CV-Library to advertise their graduate jobs will receive more high quality traffic to their vacancies, with 267,300 graduates already using the site to find their first role after university. READ MORE.

    Get Bizzy

    Smart recruitment technology firm StartMonday Technology Corp. adopts a global stance by refreshing its Careerchain product with a positive, consumer-centered brand positioned for global penetration – introducing Bizzy.

    Bizzy will be the world’s most open, efficient and reliable platform for the instant sharing of career histories. Job seekers will create a Bizzy profile to apply for jobs with just a couple of clicks on any partner job site – enter once, and apply everywhere. The “Apply with Bizzy” button is poised to become the global standard, propelling an increase in completed job applications for employers.

    The Bizzy platform launches an entire ecosystem for the job market, enabling the use of Bizzy profiles for third-party application development such as work history verification. Bizzy empowers major industry players, including job boards, staffing agencies, candidate tracking tools and other service providers with a non-competitive, decentralized approach that makes best use of blockchain technology.

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