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  • An Acquisition and a Relaunch
    By on January 9, 2018 | Comments Off on An Acquisition and a Relaunch  Comments

    There were a couple of interesting items in the news this week. A trucking job board got acquired and a big job site gets a refresh.

    First up the trucking site news via press release.

    TransForce, Inc., the nation’s leading workforce management solutions firm specializing in commercial truck drivers, has acquired the assets of Trucking Unlimited.  Trucking Unlimited operates www.truckdrivingjobs.com as their primary job board matching motor carriers with professional truck drivers.

    “Trucking Unlimited’s portfolio of services is a great addition to our company and a perfect fit in our acquisition strategy to accelerate and expand our full service workforce management program,” said David Broome, President and CEO of TransForce.  “Trucking Unlimited’s service model compliments our core offerings and expands our ability to service our customers’ needs with value added capabilities.”

    Trucking Unlimited was founded in 2012 by co-Founders Serge Gorelyshev and Mike Pourshakori. They are excited about joining TransForce and providing an additional service line under the TransForce umbrella.  “Not only does TransForce mirror our dedication to the transportation industry, TransForce is dedicated to providing our drivers the best opportunities in the industry.  Our futures together will be very exciting and our customers are the highest quality carriers in the industry,” said Serge Gorelyshev, CEO of Trucking Unlimited.  “We will continue to build the best recruiting site for both the professional drivers and the motor carriers,” said Mike Pourshakori, CIO of Trucking Unlimited.

    “Future acquisitions are part of our growth strategy. Along with organic growth, we continue to seek acquisitions with like-minded companies such as Trucking Unlimited, that are market leaders in providing high-quality services to the transportation and logistics industry,” said David Broome, President and CEO of TransForce.

    Trucking Unlimited LLC, a TransForce Company, will continue to operate from its West Hills, California headquarters.  “We are extremely excited that Serge and Mike will continue to have oversight over the valued company that they founded,” said David Broome, President and CEO of TransForce.

    Secondly, Job.com a long established job site, has a new owner and just unveiled a refresh. The site was acquired by UK based MyJobMatcher back in October of last year I recently learned. I did a number of searches and it seems like it is heavily backfilled through ZipRecruiter and other providers. Its a great brand though, should be interesting to see what the new owners have in store for it.

  • Changing Your Niche
    By on January 8, 2018 | Comments Off on Changing Your Niche  Comments

    A few months back I launched a job board for relocation called “Jobs With Relo“. The intent was to list jobs that only offered relocation packages to potential seekers.

    But although it is an interesting niche I began to feel it was too niche-y.

    Part of picking a niche is about finding something that will both resonate with seekers and has a large enough audience to grow. Jobs with relocation are out there but there aren’t a lot of them and it was challenging to find the right backfill that could support the site.

    So I decided to change niches and launch something with broader appeal.

    Now I’m targeting remote and work at home jobs. A category that has competitors but that is still growing very fast. Introducing JobsWithRemote.com.

    remote job board

    Its on the Jobboard.io platform and backfilled with Ziprecruiter. I’m also indexing a feed of remote job listings from some direct employers so it has job content.

    There are several other remote job boards online today. A number of sites have also crashed and burned too. Remotejobs.com appears to have died out which is strange for such a great domain name.

    But I play the long game. It costs virtually nothing these days to start your site so just keep it fresh with jobs/content and over time it will build an audience. In the beginning its all about getting users so you need to have a consistent content strategy in place.

  • European Job Site Looking to Sell
    By on January 2, 2018 | 3 Comments3 Comments  Comments

    A fairly large job site based in Europe has asked me to spread the word that they are looking to sell their site and digital assets.

    euro job site for sale

    This is a confidential posting and anyone interested should contact me to get an intro to the site owner.

    Here are the basics to give you some insight:

    • The site has sales of $300k and yearly profit around $100k
    • It serves several countries but is most popular in Italy, the UK and Australia
    • It makes money from Google Adsense, affiliate earnings from Indeed/Neuvoo and postings.
    • The site was founded in 2010 – “Thanks to a significant experience in the field of HR, high quality content care and intense publishing activities, website growth in terms of traffic, content and popularity has been steady and significant.”
    • The owner is available for 6-12 months for full support
    • Facebook pages: various pages (total 75k likes)
    • Push notifications with Onesignal: 100k registered users in last 4 months
    • Multilingual blog with 250 posts

    Digital Assets for Italy Include:

    • 1.2 million registered users
    • 800,000 users with job alert
    • 300,000 registered users last 12 months
    • 600,000 active users in the last 12 months
    • 3 million active Job Alerts
    • Total Italian traffic 2017: 23 Million page/views – 11 million sessions

    Other Country Assets Include:

    • 290,000 registered and profiled users
    • 250,000 users with job alert
    • 150,000 active users in the last 12 months
    • 500,000 active Job Alert

    The seller ideally would like to find an established industry player to take ownership. Interested parties should contact me to get an introduction (or use chris@jobboardsecrets.com). It sounds like an excellent opportunity for the right buyer. Sites of this age with such strong assets are always of value.

  • Here’s a good cold email from a job board
    By on January 2, 2018 | Comments Off on Here’s a good cold email from a job board  Comments

    I got this in my LinkedIn inbox the other day. Thought it was a good example of creative writing that promotes a job board. It sounds great, they list step by step instructions and include a special offer. Nicely done.

    Hey Chris:

    Long time! Hope you’re thriving. I have a sneaky feeling that 2018 is going to be extremely prosperous for everyone. Here’s hoping so! Got any plans?

    I don’t know if you are aware or remember, but a while back; I created a UXJobs Feed on Twitter.

    Turns out, it’s garnered a rather large following (22k+) (http://twitter.com/ia_uxjobs)

    Anyway, I get a lot of requests to post jobs on the feed etc. At first, we were charging, but we decided to make posting jobs free.

    So now they are FREE. We charge for featured, of course, but now all the listings go into the feeds (twitter, facebook, RSS, other job boards etc).

    Would you be interested in posting a few of your UX reqs. just to see how well they do?

    I’m happy to throw in a coupon for a featured listing. CODE: FAVRECRUITER (worth $100)

    1. Go Here: http://uxjobs.com
    2. Click “Post A FREE job”
    3. Select – Featured Job
    4. Use coupon code : FAVRECRUITER
    5. The req. will show up on:
    1. Twitter 22k+
    2. Facebook 1300+
    3. Linkedin
    4. RSS

    I’d love you to try it and of course, if you have questions I’m just a phone call away

    To A Successful 2018!


  • Quick Tip to Boost Your Affiliate Earnings
    By on December 19, 2017 | Comments Off on Quick Tip to Boost Your Affiliate Earnings  Comments

    I’ve been thinking about ways to boost my affiliate earnings through providers like TopResume. It occurred to me recently that job board transactional emails would be a good place to do that.

    So I went into my admin settings for my JobFairing.com site and embedded a link at the bottom as a PS. On their platform you have the ability to edit the email text and easily embed a link/image. These emails are easy ways to increase your affiliate clicks.

  • News from the Job Board World
    By on December 11, 2017 | Comments Off on News from the Job Board World  Comments

    job board news

    DHI Group just announced the sale of its health job site, Heath eCareers via press release this morning. j2 Global is the new owner. According to the release, the purchase price was $15 million.

    DHI Sells Health Job Site for $15 Million

    Indeed.com reclaims domain

    Job search-engine Indeed has recovered lndeed.net following a dispute at the Alternative Dispute Resolution forum.Indeed claimed that the domain was being used in bad faith to attract legitimate users for commercial gain.

    Sole panelist Paul DeCicco said that the original owner of the domain, Zhiteng Sun, was likely aware of Indeed’s reputation and trademarks at the time of registration, evidencing bad faith and that the domain was “confusingly similar’ to Indeed’s trademark. [Link]

    Oilpro Lawsuit Exposes DHI Group’s Hypocrisy

    Oilpro.com has filed a lawsuit against DHI Group in Texas alleging that Dice Open Web, under the direction of DHI Group’s executive team, illegally scraped and mined data from rival sites – the same practices it says Oilpro engaged in two years ago.

    This is after the founder of OilPro was sentenced a year in jail! Wait now he’s suing them? You can’t make this stuff up…[Link]. Joel Cheesman also has a writeup on it here.

    Life Sciences Recruitment Site Clora Raises $3.3 Million

    It often takes about 14 years and $2 billion to develop a drug and get it into the hands of doctors and patients. However, a marketplace with enough breadth and quality of talent could dramatically reduce this cost. This is the premise of Clora, a Cambridge, Massachusetts-based startup that raised its first $3.3 million seed round with the aim of helping life sciences companies hire the right talent quickly. They take 20% of the hired person’s salary so they are pay per hire. [Link]


  • Job Board Notes
    By on December 5, 2017 | Comments Off on Job Board Notes  Comments

    job board news

    Indeed only wants affiliate partners with 5,000 monthly visitors.

    A reader sent me this;

    hen reviewing applications, the Business Development team looks for the following:

    -The publisher meets the traffic requirement. The partner must have a minimum of 5,000 legitimate, unique pageviews per day.

    -The appearance and quality of the website is well established/designed. The job seeker experience is important to Indeed, so this is important.

    -The partnership would have growth and potential. They primarily partner with websites that are job opportunity focused or has relevance that adds value to Indeed.

    Again, If you are approved, a representative from the Business Development Team will reach out and contact you directly. However, if you do not hear a response, your application was not approved at this time.

    JobG8 Launches Email Alerts

    Allowing Job boards to increase their reach and earn more revenue 

    Jobg8, a Global provider of solutions for Job Boards, has launched an email job alerting service which maximizes the effect of push technology to broaden a jobs reach. The new service provides candidates with more job matches and what’s more the job board gets paid for the privilege.

    If you already buy traffic from them your jobs will automatically be included. The emails come from integrating with a job board or recruiter’s candidate list who have opted in and requested to be sent job alerts by email. [Blog post]

    CDLjobs.com Forms ATS Partnership

    CDLjobs.com, a leading truck driving jobs website, today announced it has launched a new value-added option to its trucking company clients who want to recruit top truck drivers in the United States through TruckRight.

    TruckRight is considered by some to be the next generation of Applicant Tracking Systems as it enables Recruiting, Safety and HR to work seamlessly on a truly “All in One” platform. This feature-rich system encompasses Onboarding, Compliance Management, Electronic Driver Qualification Files and allows trucking companies to upload their own content.

    [Press Release]

    Job Board for Puerto Ricans Coming to the US

    A Central Florida entrepreneur has created a bilingual online job board to help find work for the thousands of Puerto Rican evacuees who are making their way to the state after fleeing deplorable conditions left in the wake of Hurricane Maria.

    LatinoJobsOnline.com has job postings in both English and Spanish in places like Orlando, Miami, Jacksonville, Tampa and even outside Florida. Unlike other leading job search websites, posting translations are readily accessible for non-English speakers. The job board was started by Robert Newland, a local businessman who owns the Lake Mary-based international talent management organization Newland Associates Group, Inc.

    [Full story]

    Analysts Think Dice.com Stock is Going Higher

    Several other equities research analysts also recently commented on the company. B. Riley reiterated a neutral rating and issued a $3.00 price objective on shares of DHI Group in a report on Wednesday, August 2nd. Cantor Fitzgerald reaffirmed a hold rating and set a $4.00 price objective on shares of DHI Group in a report on Friday, July 28th. Finally, ValuEngine cut DHI Group from a buy rating to a hold rating in a research note on Friday, September 1st. Five equities research analysts have rated the stock with a hold rating and one has assigned a buy rating to the company. The stock has a consensus rating of Hold and a consensus target price of $6.25.

    [Full story]

  • Add My Recruitment Marketing Services to Your Board as a Partner
    By on December 4, 2017 | Comments Off on Add My Recruitment Marketing Services to Your Board as a Partner  Comments

    Calling all job boards who want more revenue.

    I am launching a new recruitment marketing practice at RecTech Media and I’m seeking job boards who want to partner with me to offer these services to their clients.

    For you it’s a chance to provide additional services to your clients while earning more revenue. I’m prepared to offer you as much as 30% of the revenue generated depending on the type of product you can help sell.

    The products/services will be comprised of the following;

    • Career Sites – stand alone career sites of 5-10 pages. Pricing is around $3-$5k depending on size and scope.
    • Job Description rewites
    • Career site audits where I critique their career sites and offer recommendations
    • Social recruiting channel management
    • Facebook recruiting ads
    • Job fair promotion
    • Job Explainer Videos like the one you see below.

    Job Explainer Video Example from RecTech Media on Vimeo.

    How It Would Work

    The job board creates a landing page on their site and lists the products along with a contact form requesting a free consult. It would email me and the board owner and a handoff call would occur. If a sale is made I’ll Paypal you or you can invoice me.

    Ping me with questions or interest chris@jobboardsecrets.com

  • Recruiters Are Starting Their Own Job Boards
    By on November 28, 2017 | Comments Off on Recruiters Are Starting Their Own Job Boards  Comments

    Over the past few years, I have been getting more and more calls from staffing agencies and independent recruiters wanting to start their own job boards. This year I helped launch sites like LoGoJo.ca for Canadian municipal jobs and SilverStateJobs.com, a local site for jobs in Nevada. Both were started by recruiting firms who wanted a new line of business.

    For me, I think the reason has to do with these firms (and third party recruiters) wanting not just a new stream of revenue but a passive one too. Job boards are essentially the ecommerce businesses of the recruiting world. They can make money 24/7.

    I have long espoused that having an online component to any recruiter or agency is a good compliment to their traditional recruiting business.

    • A job board can help them attract candidate resumes more effectively through whatever niche they play in.
    • A job board can offer more revenue streams through paid postings, advertising and backfill and other affiliate products.
    • A job board can get you into the new Google jobs for free (if you choose the right software)

    As long as you are willing to spend some dollars marketing your site, a job board makes sense for a recruiter to have as part of their toolbox. You can build your own candidate database publicly and passively to supplement your referrals. You’ll need to educate yourself about internet marketing, content and email campaigns to make it work, but as long as you are willing to learn and spend the first few years building an audience,  a job board might be right for you.

    I can help get your job board launched in about one week for less than $2k. As 2018 approaches it may be time to start yours. Contact me to get started.

  • RoboRecruiter Seeks Job Board Partners
    By on November 27, 2017 | Comments Off on RoboRecruiter Seeks Job Board Partners  Comments

    A new chat startup called RoboRecruiter is looking for job board partners. Their Director of Sales, a former Indeedian named Angelo Zucaro contacted me recently.

    He says job boards can benefit from the power of chatbots by using RoboRecuiter in a few ways. Here are some examples and metrics around that…

    • People want info and they want it right away… 55% of consumers are interested in interacting with a business using messaging apps to solve a problem. (HubSpot, 2017)”
    • People would rather apply using a chatbot… use RoboRecruiter to increase conversions. “45.8% of consumers would rather communicate with a business through a messaging app than email. (ubisend, 2016)”. Adding Robo to your career pages can increase the application by 2x for the simple reason that the conversations (application) are mobile friendly and it allows job seekers to apply in a way that doesn’t seem like an application.
    • Make more per customer… job boards can make more per customer by adding RoboRecruiter to resume database access. As an example job boards could use charge their customers $99.00 to message 200 candidates, so as to screen candidates and find the best talent instantly doing so would provide 8x return on their investment. Robo can also be used to messages candidates after they apply to a job postings as a tool to prioritize candidates saving employers time and money.
    • Robo adds more value than a general email or SMS campaign as it allows the candidate to engage in a meaningful conversation, which extracts valuable hiring data. Also conversion rate are 15-20%, which is more than 2X higher than other solutions.

    The basic pitch, Angelo says, “is they can copy and paste code into their website to add the bot widget which will help them get more applications (better conversions) and customer satisfaction as they will have more access to data and it will be easier to apply.”

    Angelo is giving readers of this blog special pricing for job boards that lasts to the end of the year starting at $299.00 a month. The pricing scales so it is more cost effective as they spend more but this pricing is only available for 2017. It could be an upsell too like if the employer is posting a job they could add the widget for $50.00 which would give them a higher % of applications.

    With a few exceptions, most Job boards have yet to come out with any kind of chat bot to assist their seekers and clients. I especially think the software vendors may want to start looking at building or partnering with technology like this.

    Contact Angelo by email at azucaro@roborecruiter.ai