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  • For small biz, job boards are still the best way to recruit
    By on May 5, 2014 | No Comments  Comments

    If it weren’t for job boards small businesses would have no place to post their jobs and get resumes.

    I know this because I’m recruiting for a small tech company in Connecticut now. Since no one really knows our company name that well I HAVE to use job boards in order to create applicant flow.

    Big companies have the advantage of a name brand and get much more volume of candidates purely from their company career site. But if you are a small company you dont have that luxury. Small business NEEDS job boards in order to drive traffic to their jobs.

    This is a fact that will never change and something that people tend to forget. I still see ‘job boards are dead’ articles online, problem is none of them who wrote those ever worked as recruiter for a small company.

    Just keep this in mind next time you see one of those articles. And remember where your value proposition lies in your job board. Small business should be a big part of your target market. They need you. Cater to them.

  • Whats on your job board mind?
    By on May 3, 2014 | No Comments  Comments

    Whats top of mind for those of you reading this site? Send me some more ideas for types of content you want me to write about.

    http://www.jobboardsecrets.com/contact/

  • 8 tips for your Jobboard.io site
    By on April 23, 2014 | No Comments  Comments

    I’ve been chatting with quite a few users of Jobboard.io recently and as a fan of the new platform myself I’ve picked up some tips and tricks that been useful in configuring these sites for optimal use.

    1. Use the Adsense header block for text not ads. In the example below it gives you another chance to add keyword related text to make your site more search engine friendly. Use the horizontal rule tag to finish it off for a better look.

    phillycareertop

    Phillycareers.com header

    2. Start a blog. Since you cant really add more pages to your site beyond the About & Contact pages a blog is a great way to expand your site. Just set it up on a subdomain like blog.yoursite.com and link to it from the sidebar and footer on your jobboard. Fill it with content job seekers like.

    3. Start a twitter account. Under the Main tab in the Site Config area just enter your twitter handle and Jobboard.io will insert the standard twitter follow button in the center of your header. Use your twitetr account to follow recruiters in your niche and reweet their stuff! Get noticed by them. Grab job feeds from other site and push them through your twitter handle to tweet for you. (see twitterfeed.com)

    josmtwitter

    Twitter account from Jobs in Social Media

    4. Add enough categories. For whatever niche you serve be sure to add the different types of job categories so employers can properly classify their postings.

    5. Set your backfill correctly. For example, if you have a national niche site that targets python developer jobs the code to isert in the Indeed backfill area should be:

    title:python

    OR for sites that are a local/niche combination set the location and use something like this;

    (title:software OR title:programmer OR title:internet) AND database

    You can play around with backfill setting by studying the Indeed xml rules or by using their advanced search function.

    6. About page, add plenty of text. Write the niche your site targetgs and tell employers why they should post with you. Fill it up with at least one page worth of text.

    7. Add more keywords in the copyright.

    8. Don’t forget the sidebar. Another chance to add more keywords. You can even embed your own banner ads and sell them as space to employers for more exposure. Jobboard.io sites are very text heavy so the side bar is a good place to add a few more images to give the site a more balanced look. Imgur.com is a good place to store the images for easy access. They give you easy ways to embed any image.

  • Jobify is new wordpress job board plugin
    By on April 14, 2014 | No Comments  Comments

    Here’s a new mobile friendly wordpress plugin for job boards. Its one of the more elegant designs I have come across. Download it here for $55.

  • Interesting job board tweets
    By on April 9, 2014 | No Comments  Comments

    A quick search of twitter for “job board” was an interesting trip. Here’s what I found most intriguing this week.

  • Best options for backfill
    By on April 7, 2014 | 1 Comment1 Comment  Comments

    Most of the off the shelf job board solutions let you pre-populate your job board with listings from their database. This is called “backfill” and its another way you can earn revenue. Generally speaking its not a lot of money but a job board that gets 10,000 monthly pages views can earn in the ‘hundreds of dollars’.

    Thats nice money to have and only adds to your site’s bottom line. The best options for backfilling come from Indeed, SimplyHired and Juju.

    backfill

    1. Indeed – pays out after $100 in earnings (ECH or check) – https://ads.indeed.com/jobroll/

    2. SimplyHired – pays out after $100 in earnings (paypal or check) – http://www.simplyhired.com/a/publishers/overview

    3. Juju – also known as job-search-engine.com – http://www.job-search-engine.com/publisher/spec/ for more info read my earlier post on how to signup with them…

    NOTE you can only have 1 backfill solution, you can’t mix them as the above sites dont want to compete with each other.

  • Dice buys another job board – OilCareers
    By on March 26, 2014 | No Comments  Comments

    Last week Dice.com bought another niche job board, this time picking up UK based Oilcareers.com. The press release actually mentions the sales of Oilcareers.com which I thought was very interesting and indicative of their strategy in the job board industry.

    Dice Holdings, Inc. is purchasing OilCareers from the Daily Mail and General Trust PLC (LON: DMGT) for $26 million in cash. OilCareers had trailing 12 months revenues of approximately $8 million, with the majority generated in the United Kingdom.

    Its an example of how big some niches sites can grow to. Obviously careers in oil are a hot job market, so it says a lot about Dice’s recent strategy. They bought Rigzone.com a few years back which was U.S. based. And they have purchased other healthcare and technology sites in the past to build a portfolio of niche sites in hot job markets. I like their strategy. They realize how valuable a good niche site can be.

    Oilcareers.com is very much a job board but it does have a community section and some training materials. It has a LOT of content. So be sure to create lots of content for your job board. You need more than just jobs!

  • Is pot the next great job niche?
    By on March 20, 2014 | 1 Comment1 Comment  Comments

    With the explosion of medical marijuana sweeping many states like Colorado and Washington, I’m starting to wonder if pot is the next great job niche.

    A quick search of ‘marijuana jobs‘ on Google shows only 2 real sites: Cannajobs.com and THCjobs.com.

    If you are looking for a niche thats about to take off this one may be it. With only a couple of sites in play, the early stages of any niche industry are still there for the taking. So head on over to GoDaddy and get yourself some pot related domain names. They just might grow into a highly lucrative job board.

    Just don’t get stoned on the way!

    marijuana job boards

  • Jobboard.io adds submission to Indeed
    By on March 11, 2014 | No Comments  Comments

    Jobboard.io, one of my sponsors, has added the ability for its job board owners to easily submit your jobs to indeed to get more traffic. Since it can take a while to get indexed on your own, this might speed up things.

    We are pleased to announce a new integration with Indeed.com.

    We can now generate a real time XML feed of your Jobs which can then be submitted to Indeed.com via a single click from within our admin console.  This integration will facilitate contact between your Job Board and Indeed’s client services team who can help you get started with their advertising/job promotion services.

    To kick this off you simply need to login to your admin site, click “Syndication” in the navigation, and click “Submit to Indeed.com”.

  • Talentegg adds challenges
    By on March 3, 2014 | 1 Comment1 Comment  Comments

    Talentegg.ca, a canadian job resource for students/college grads, has come up with a new way for applicants to show their value to employers. Read release. I think its a good example of a job site platform thinking outside the box when it comes to ‘evolving’ whicjh we all must do. So I asked Lauren Friese (founder) to answer a few questions about the new launch.

    1. Why did you decide to launch challenges as part of your job board?

    This is commonly said, but we don’t see TalentEgg.ca as just a job board per se. When I was starting the company, the goal was to create a resource that jointly helped students and grads who struggled to find meaningful entry level work and employers who recruit students and grads. The result was TalentEgg.ca, which is part job board, part resource, and part interactive platform.

    Challenges takes our mission one step further. Whereas before we were a hub where students and grads could learn about industries, companies, and find meaningful jobs, now TalentEgg can also help them with their career development. This is significant because historically the opportunity to gain meaningful experience that you can put on your resume/LinkedIn profile has been really difficult to get. Now it doesn’t matter where in the country you are, or what you’ve studied – you have an equal opportunity to build your skills and prove yourself.

    Winning students can earn prizes such as cash, career experience, etc. But more importantly, all students who participate and meet certain criteria receive a certificate outlining the skills they gained.

    2. How do they work from the employer experience? do they specify their own challenges?

    We work with employers to create Challenges that either address an area of interest, or alternatively are more abstract. Once the Challenge is live on our platform, students and grads have 30 days to submit their idea/submission/solution.

    An important action we’ve taken is to develop proprietary evaluation and judging software that allows employers to quickly and effectively sort through submissions and provide scoring.

    Employers can use Challenges as an incredibly effective employer branding exercise (what’s more important to students than help finding a job?!), or in some cases, to actually identify stand-out students by seeing them in action.

    3. Whats an example of a challenge?

    The first Challenge we launched is in partnership with Purolator. The Challenge is “How can Purolator leverage social media to build the company’s reputation as a Canadian Innovator and customer-centric brand?”, which touches on marketing, strategy and social media. Other Challenges will focus on areas as diverse as tech/development, design, and more.

    4. What has the reaction been from employers/jobseekers?

    We launched a few days ago. Here are some of the comments we’ve seen about TalentEgg Challenges on social media:

    Check out @TalentEgg‘s amazing new platform.. Build skills, compete for internships, win $$. Seriously, it’s GENIUS http://talentegg.ca/challenges/- Student

    @TalentEgg @yorkmarketing so excited for all the #TEChallenges opportunities!! Everything found in one place, how perfect!- Student

    @LaurenFriese wow & congrats @TalentEgg Challenges- a great tool to help young professionals on their career journey  http://cnw.ca/maGEM- Employer

    http://talentegg.ca/challenges  – This is what the future of university recruiting should look like! Superb work – Recent grad

    5. Do you think other job boards will follow this trend?

    Firstly, it’s not that easy. TalentEgg.ca is the biggest and most popular job board and online career resource for students and recent graduates in the country. We have an engaged “in-house” audience of participants, not to mention our proprietary evaluation and judging software.

    I also think that a platform like this, in the way that we’ve built and presented it, is unique to our audience. Like I said, we didn’t look at this like “we have a job board, what’s next”, but rather as: This is the audience we serve (students/grads and employers), these are their needs, how can we create a win-win situation for both students/grads and employers. The result was TalentEgg Challenges!

    Relevant URLS:

    http://talentegg.ca

    http://talentegg.ca/challenges