I dont do cold calls. Too much effort for too… You must be a member in to view this content. Login or Join Up.
Category: Marketing
Job board marketing tools, tops and tactics.
Freakin’ awesome tool to generate sales (premium)
Last week I discovered what might be the greatest tool… You must be a member in to view this content. Login or Join Up.
Secret advertising tip for job boards
If you haven’t considered advertising on LinkedIn you may want… You must be a member in to view this content. Login or Join Up.
Outsourcing your lead gen (premium)
I’ve talked about how to find leads for your job boards before. The best and most obvious way is going to the other job boards that you compete with and get their email, address or fax number and then send then targeted marketing to use your site instead. So it got me thinking how to…
7 ways to drive traffic to your job board (premium)
A reader asks: I was wondering if you had any… You must be a member in to view this content. Login or Join Up.
The Freemium Job Board (free)
Most job boards are either free or paid. But very few offer a ‘freemium‘ model where some things are free and some products are paid for. As things get more “free-er” (and more people will expect free) I think a freemium model is a good way to go for some job boards. You could offer…
Job Board Sales Strategies (premium)
So you want to run a job board? Well be… You must be a member in to view this content. Login or Join Up.
The other aggregators (free)
You all know about Indeed & SimplyHired but there are a growing number of other sources to broadcast your jobs too. Recently I have begun using some of these other job search engines to get traffic. Here’s the skinny; JuJu – the number 3 aggregator also know as (job-search-engine.com). Based in NYC. TopUSAJobs – a…
What comes first (premium)
It’s often said they you need both job seekers and employers coming to your job board to make it effective. And that is certainly true. You have two audiences. But which comes first? What side should you target? The answer is both but I will say that getting one is easier than the other. Its…
Positioning your job board (free)
Every job board should have a reason to post jobs on it. For niche and regional sites that reason is self explanatory. The rise of local and niche job boards over the past 5 years is no accident. They work, and that reason is all about the focus and quality results they deliver. The reason…