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  • How to ask for backlinks
    By on February 26, 2018 | Comments Off on How to ask for backlinks  Comments

    If you are looking to get more backlinks to your site one of the things you should be doing is asking for them. I frequently get pitched via email and thought I would share one of those emails so you can use it to craft your own messaging. Its critical to point out specific pagaes to ask for a link so do your homework and tailor each pitch to potential websites.

    Hi,  My name is Rekha Pant and I’m part of the team behind Canva. I was doing a bit of research on different content layouts and resumes and saw that your website https://jobfairing.com/online-resume-builder-tools/ has some great design insights and related resources.

    I also notice that you link to a number of resume resources  and wonder if you can include ours [https://www.canva.com/en_in/create/resume/designers/] into the list?

    Canva is a relatively young design startup that already has more than 10 million users worldwide – and growing fast. Canva’s  impressively easy to use resume maker can help in making an amazing first impression on the employers. A visual resume made with Canva can help put the focus on the skills and experience of candidates.  As you share great stuff on your website, so you can also write about Canva Resume Maker or can include our Templates.

    If you need any help with paid graphics and images then we will be more than happy to assist you.   Please let me know if I can answer any of your questions. Thank you for your time!  Best Regards, Rekha Pant.

    Though SEO for job boards is changing due to Google Jobs now taking up the above the fold search results it can still bring in traffic from long tail searches. I wouldn’t spend a great deal of time asking for backlinks but newer sites should probably do it more often just to build up some ranking. It can also help you rank in Bing.

  • Job Posting Schema – Why Your Job Board Needs It
    By on June 6, 2017 | Comments Off on Job Posting Schema – Why Your Job Board Needs It  Comments

    A SEO expert who I read regularly thinks the Google Jobs results are being driven by sites that employ a certain job level schema.

    He’s probably right. Google needs job data in a specific format and sites that use it are in a better position to be ranked. In the post he points out two examples from Glassdoor and Catholicjobs.com that employ it in their underlying code.

    View the schema here: http://schema.org/JobPosting – platforms like Jobboard.io have been using this schema for years. I don’t know if other job board software vendors use it but if not, they better start. If you have a custom built site have your developer restructure the code to comply with these guidelines.
    job schema

  • Google adding job snippets in results
    By on July 5, 2016 | 1 Comment1 Comment  Comments

    After googling the phrase “aviation jobs” the other day I noticed this result which caught my eye. Google is creating job snippets off job boardsand placing them in job related searches.

    google-snippet-jobs

    So I clicked the “About this Result” link in the bottom right which led me to this page. Apparently Google automatically creates this snippet from the page itself. And if you read further there is not much you can do to list your site this way.

    snippet

    It’s cool that Google is doing this. If your job board gets this treatment, you get more exposure and more clicks.  I tried to figure out what software powers the Aviation Week website but it doesn’t appear to be a hosted provider, most likely a custom built one.

    Google seems to have copied the text from their home page word for word as part of the snippet. Would be nice if they allowed all job boards to feature their jobs this way.

    If you happen to see this again while Googling shoot me an email. Something to keep our eyes on.

  • 7 Sites to Get Job Board Backlinks for Free (member only)
    By on May 9, 2016 | Comments Off on 7 Sites to Get Job Board Backlinks for Free (member only)  Comments

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  • Micro-niche/hyper-local sites easier to rank in SEO (member only)
    By on June 30, 2014 | Comments Off on Micro-niche/hyper-local sites easier to rank in SEO (member only)  Comments

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  • Free site to post your job board press release (member only)
    By on May 7, 2014 | Comments Off on Free site to post your job board press release (member only)  Comments

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  • Great example of an SEO optimized job description
    By on December 4, 2013 | Comments Off on Great example of an SEO optimized job description  Comments

    Lots of job boards and ATS software still dont get how to make a search engine friendly job description. I discovered Freshgigs.ca, a canadian based job board for marketing peeps and thought their job postings were well done.

    * The URL contains the job title AND location: https://www.freshgigs.ca/jobs/product-brand-marketing-manager-toronto-on-1

    * The first thing on the page is a job summary with all the relevant details.

    * The share links are easily visible and they have related jobs on the side.

    ATTENTION: job board software company or an ATS there’s some lessons to be learned here!

    jobdescription

  • How I set up my tumblr blog to rank on Google alerts (member only)
    By on October 7, 2013 | Comments Off on How I set up my tumblr blog to rank on Google alerts (member only)  Comments

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  • SEO tips for your job board logo (member only)
    By on August 21, 2013 | Comments Off on SEO tips for your job board logo (member only)  Comments

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  • 5 career blogs that will link back to you (member only)
    By on August 7, 2013 | Comments Off on 5 career blogs that will link back to you (member only)  Comments

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