Job Board Consulting - job boards consultant

Affiliate programs for job boards

chrisr2 — Wed, 22 May 2013 13:00:41 +0000

Adding additional revenue to you job board is not that hard. Think about adding affiliate programs to add a little $$$ to your bottom line. Here are several ways to do that;

Resume Writers: partner with resume writers to send them leads. I see this one on twitter all the time.

http://www.greatresumesfast.com/affiliate-program.htm

http://www.enchantedcareers.com/services/extra-income-opportunities/

ZipAlerts provides hosted email job alerts for job seekers and you can earn $$$ by becoming an affiliate. I recently got my first check after installing it on one of my old domains I had lying around.

http://www.zipalerts.com/

Commission Junction and ClickBank have been around a few years and each has ways to earn money by letting you put banner ads on your site for related products like ebooks and other job search services.

http://www.cj.com/

http://www.clickbank.com/

Resume Rabbit has also been around for years and offers chance to earn $30 for each order.

http://www.resumerabbit.com/affiliate_job_search_program.jsp

Live Career is another resume builder affiliate program.

http://www.livecareer.com/affiliates

The other thing you can do is use Amazon’s affiliate program to set up a bookstore with job search and career advice books.

Niche job board I admire: Stack Overflow Careers

chrisr2 — Mon, 20 May 2013 12:00:01 +0000

Last Saturday I attended my first recruiting “unconference” at the offices of Stack Overflow in lower Manhattan. An unconference is a one day event where the sessions consist of a track leader who introduces a topic to a group and then lets the group take the discussion to wherever they want. truNewYork was put on by @billboorman. It was a great event and Stack’s employees were awesome hosts.

I got a chance to chat with some of their sales reps and recruiters about their tech job board Careers 2.0. It has over 110,000 vetted technical resumes that they sell access to. It has job postings that sell for $350 each and they just launched a product called “Company Pages” which highlights their employer clients. To me this is what the next gen job board (or any company career site) should look like. It has pictures of the office. It has interesting, unique copy written by a human. And it tells you who you’ll be working with.

Stack Overflow started with a community of developers and they added the job board later on. Let that serve as a lesson to you would be job board operators. Having an existing community of like minded people will make it easier to add a job board later on since you will have a built in audience.

Whats also interesting is not just anyone can post their resume. You have to be invited. That way they can vet each person to make sure they are a quality candidate. If you study what Stack does you will learn a lot about how to run a job board, they do it very well.

So well in fact they are embarking on a big push to hire over 40 sales reps to help sell to employers. If you like sales and job boards, check ‘em out.

Linkedin hack for uncovering recruiter emails (member only)

chrisr2 — Wed, 15 May 2013 13:00:55 +0000

Please log in to view this article.

Power of the Niche (member only)

chrisr2 — Mon, 13 May 2013 13:00:55 +0000

Please log in to view this article.

Updated job board cheatsheet (member only)

chrisr2 — Wed, 08 May 2013 13:00:23 +0000

Please log in to view this article.

Jobs in Social Media being auctioned off

chrisr2 — Mon, 06 May 2013 13:00:36 +0000

I’m auctioning off one of my job boards, Jobs in Social Media. You can bid on it at flippa.com.

I built the site back in 2009, sold it a year later and bought it back in 2012 after the previous owner couldnt dedicate anymore time to it. So I figured I would buy it back, get it refreshed and sell it to someone who can dedicate significant hours running it.

I spend only an hour per week on the site approving new members and sending a weekly email to the over 2,000 members. Its a community site built on NING and the job board is powered by Jobamatic. The site gets anywhere from 3-5 postings per month with almost no marketing. ($120 per posting)

I am going to use proceeds from the sale to use on my new startup CareerCloud.com so that is the main reason I’m letting it go.

There are many positive aspects of owning JobsinSocialMedia.com;

Strong niche with only a few direct competitors (socialmediajobs.com & mashable)
Solid SEO ranking. Ranks in first page of google for ‘social media jobs’ (usually #4-5)
Established, aged domain.
Minimal cost to run $25/ning per month, Jobamatic free
2,000+ registered members
Established history of sales
Profitable

Potential bidders should know that there is a reserve price on the site so if it doesnt reach that it wont be sold. I am also willing to assist the new owner with advice and tips on making it even better. There are some things I would do/add to ramp up more revenue.

Flippa

I’ve sold many sites on Flippa before and if you’ve never heard of it its a good place to buy and sell websites. But beware there are lots of spammy sites on there where people pump up traffic (and adsense) to try and get a buyer. But if you look carefully there are some nice bargains on there. A search for the word ‘jobs’ shows a number of job sites and domains available.

If you have intentions of selling your job site one day you need to make sure its polished with stable traffic and revenue. Thats how you’ll get the most value from potential buyers.

Should I hire a sales person for my job board?

chrisr2 — Thu, 02 May 2013 13:00:05 +0000

When I ran my local job boards I had NO sales team. Instead I relied on electronic ways to offset any lack of manpower. If you dont have the time for sales yourself here’s how you can do it without one.

1. I bought keywords on Google for my niche. Recruiters google for different job sites so I would get in front of them via Google ads.

2. I joined related groups on Linkedin and posted content targeted towards the recruiters I wanted.

3. I used tools like Email Grabber to collect leads (emails) and sent them emails 1x-2x per month. This is especially effective if you get them off your competitors.

4. I made sure all my content was syndicated to my social media channels to get extra exposure.

5. I used SEO to my advantage.

These are all ways to make up for the lack of a sales person but if you still want to hire someone I would post something on Jobboarders.com, this job board group on facebook https://www.facebook.com/groups/504534929558960/ …you can also search Linkedin for ex-sales peeps to see who’s around.

Great new blog to get your product reviewed (member-only)

chrisr2 — Wed, 01 May 2013 13:00:19 +0000

Please log in to view this article.

Calculating the cost of back links (member only)

chrisr2 — Wed, 24 Apr 2013 13:00:53 +0000

Please log in to view this article.

Job Boards: are your resumes public or private?

chrisr2 — Tue, 23 Apr 2013 13:00:12 +0000

With the advent of sites like Linkedin, Github, Behance and others that contain publicly available profiles, job boards face a conundrum since they typically have private only resume search.

But they need to evolve with the times.

The trend now is making your job seeker “profiles” open to search engines so candidates can be found. I believe this is the future model job boards will need to follow. It provides more benefit to the candidate since it offers them more ways to be found.

But job boards will not be able to charge for resume access if this happens.

I never saw much value in charging for resume anyway so perhaps its better off to make your resumes/profiles open to Google’s crawler. Some job boards like Monster/Dice/CB can still charge because of the sheer amount of resumes in their database but any new job board will do better by making them public.