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  • A Warning to Job Board Software Vendors
    By on January 21, 2019 | Comments Off on A Warning to Job Board Software Vendors  Comments

    In case you haven’t noticed the world of online recruiting is a vastly different one from whence job boards first emerged.

    The sheer amount of ways to recruit online, from sourcing tools to aggregators, has created a vast ocean of choices for employers to find talent. This means that if your recruiting tool, whatever purpose it serves, does not evolve to serve these employers it will slowly fade away.

    Job boards have been facing this threat for many years and you have all seen what it has done to the likes of Monster, CareerBuilder and others. They have faded and now are forced to play catch up.

    The same is true for the software vendors that serve our industry. 

    It is time for you ALL to revitalize your product offerings to stay ahead of the curve. The status quo is not good enough to survive the future.

    If I were running a job board software company today, here are the features and tools I would be building into my product to help job boards not only survive, but thrive in this new world of digital recruiting.

    • Foster More Community. I believe today’s online job markets need to be a community, not just a place to post/search for job listings. This means allowing for things like user generated content, friending and close integration with popular social media channels. Let job seekers talk to one another. Aggregate industry news. There are lots of ways to let a community interact. I remember the early days of platforms like Ning.com which were social networks in a box. If they only had a job board attached I would have put all my boards on it! As a job seeker I’d love to see a newsfeed of whats happening on the site and be able to comment/like/share.
    • Social Profiles. Most job boards allow seekers to upload a resume but do a poor job of letting them connect their social media accounts. A seeker is more than a resume. Their public social media accounts are great for personal branding. Let them connect if desired. It could be something as simple as a clone of an about.me page.
    • Texting. Where are all the job board vendors when it comes to integrating texting? The chatbot vendors have learned that text recruiting is the future. Heck even big players like Indeed have surprisingly been missing out on this trend. Job seekers should be able to get text reminders for jobs they visit like what Emissary.ai is doing. They should be able to get a text alert when a company on their favorites list posts a job.
    • Better Marketing Tools. Job boards are internet marketing businesses and need the tools to promote themselves. There should be tight integration with social media so that a full RSS feed of “activity” can be broadcast. When a job seeker joins and posts a resume I want to see that message pop up in the twitter account. “Nice! John just posted a resume. Welcome aboard” it might say. Perhaps the ability to offer “push” notifications to users so they can get those handy desktop notifications.
    • More Backfill Options. There are at least 10 different aggregators to get backfill from. Some pay better than others. I’d like to see more options to choose from to help boost the bottom line. Backfill is an important asset to offer especially in the first year of a new job board and vendors aren’t doing enough to maximize this revenue.
    • Email. We need built in email marketing functionality to communicate more often with both seeker and employer. This means more automatic emails, drip reminders and automation to help drive traffic back to the jobs. I give credit to Kyle from Jobarto for building a platform with an email first perspective and see that he now offer SMS too. Email is a critical channel for job boards.
    • Data sharing. There are several thousand niche job sites that have lots of resume data hidden behind a silo. Imaging if they let the new breed of sourcing tools such as Entelo, Hiretual, HiringSolved and others see that data and help recruiters uncover new candidates. The data could be anonymized and the recruiter sent to the job board to pay for access to the contact info. Thats an revenue stream waiting to be tapped.
    • Employer Branding. Employers on any job board should be allowed to maximize their profiles by doing what Glassdoor allows, uploading of pics, posting of short updates, etc. The employer profile page needs a visual upgrade in most cases. Indeed recently revamped their employer pages, so should the rest of you.
    • Streamlined E-commerce. We need better checkout functionality overall. Posting and paying for a job should be a quick and painless as possible. And we need more types of product beyond the typical job posting feee. We need monthly subscription models and even the ability to charge job seekers for more things (reverse job board).

    I could probably go on but if you are a software vendor I hope you read this and take the advice seriously. Need help sketching it out? Hire me.

     

  • SmartJobBoard Makes Improvements
    By on January 15, 2019 | Comments Off on SmartJobBoard Makes Improvements  Comments

    Platform provider SmartJobBoard has made some enhancements to their employer dashboard and admin section. Here’s a quick screencast of the new changes.

  • Q& A with RussMedia Solutions – European Job Board Software Provider
    By on November 12, 2018 | Comments Off on Q& A with RussMedia Solutions – European Job Board Software Provider  Comments

    RussMedia Solutions is an international company that offers job software services for online businesses. From what I can tell they seem to offer a good value and they tell me they are flexible when it comes to customizing packages and platforms to their clients’ needs. They are not a big player yet, but may be worth your while to give them a look.

    Job boards are their strong point, but they do just as well with other verticals like real-estate, cars or general. Their portfolio includes even a horses classifieds portal.

    They tell me that since they are early adopters of a “microservice architecture” approach, they give their clients more flexibility which help saves money on support hours needed.

    I conducted an email Q&A with Adrian Daniel, their Chief Revenues Officer. Find them online at russmediasolutions.com.

    1. Who is Russmedia?

    RussMedia Solutions is an international company that offers software services for online businesses. Our solutions include Job Board Software and other specific solutions for Real Estate Platforms, Car Portals and other online classifieds. We apply a structured approach to development, supported by dedicated project managers and product owners. Today our expertise includes digital marketing, user experience, SEO and conversion rate optimization.

    Some of our key features include: semantic search, matching and classification based on machine learning, artificial intelligence, great filtering capabilities, user alerts plus very powerful analytics.

    Why us? We offer some of the best value in the industry, we have leading technology that deliver unmatched services and great products and services

    2. When was it started? 

    RussMedia, our parent company is almost 100 years old and has activity in the online media for decades, RussMedia Solutions began it’s activity in 2005 as the software development department of InformMedia. the digital media department at the time. It started with only 3 developers based in Oradea, Romania. We started to develop online portal solutions as our first project came to be – We took on the development and maintenance of news, job, car and real estate portals, all developed in .NET frameworks for our news brands. Today our software powers over 100 digital brands. While for our news platform we continue to develop WordPress as solution, Symfony powers our recruitment platform. Our team consists of more than 30 dedicated developers. We apply a structured approach to development, supported by dedicated project managers and product owners. Today our expertise includes digital marketing, user experience, SEO and conversion rate optimization.

    3. What sites do you power?

    • Cvonline.hu
    • Laendlejob.at
    • Jobs.tt.com
    • Jobs.gehaltsreporter.de
    • Topjob.hu
    • Topjob.li
    • Vorarlberglehre.at

    4. Major features of the platform?

    We have many features available for our platforms, just to name a few relevant for the job boards we have semantic search smart apply, powerful analytics, job alerts, advanced filtering capabilities plus many other microservices.

    Semantic search – Features like semantic search will help your users generate better search results and more relevant. This feature will search the correct form of a word even if your users type it wrong. In other words, it’s also typo tolerance and this is great!

    Smart apply – Sometimes we need a little bit of help when it comes to digital creation. In this case, smart apply is the best tool for a user who is not familiar with how to write a CV. This feature will help your users to automatically convert documents or different types of information into digital CV-s.

    Powerful Analytics – Keeping track of where you are is one of the most important things. With our analytics tools your clients will be able to see how they are performing and most importantly, they will see which are those job posts that perform the best.

    Job Alerts – Exactly as in social media, alerts are a big part of a persons’ experience. Having job alerts will keep your users tuned to your job board and will help them keeping track of the most interested job posts the are present on your platform.

    Filtering – Filtering is great. Having the possibility to see only the things you want to see is key to every successful business. Instead of having all these kinds of the information your users can now filter their searches, so they can have a better look to what they’re interested in.

    Many more incredible features – Get a list of all the great features of our job boards by scheduling a demo with this. This will give you clarity of everything what we can do for you.

    5. Can you breakdown your pricing options?

    We have fixed set-up fee that starts at 6000 euros, depending on the size of the project and then we have a monthly fee starting with 1000, again depending on the size of the portal: users, content, traffic.

    6. What type of support do you provide?

    We offer chat support, phone and email support to our clients. Our primary tool is our ticketing system that helps us manage all the tasks and create a community feel for our client base. 24/7 dedicated team – dedicated account manager for each client

    7. What advice do you have for new job board owners to help them succeed?

    Planning for at least 30% plus of what you expect in traffic and users, so you can scale easily and make sure you will be sustainable over time. Also try use the microservices architecture model instead of the monolithic approach to make sure management and transition will be easier to handle. We have some really good feed-back from our existing customers on this new approach and the main gain is less time and money spent on development. This, at least for us, leaves more time for innovation and research. Take data driven decisions. Develop and/or implement features based on data intelligence, testing.

  • Job Board Software Update: Jobiqo
    By on March 27, 2018 | Comments Off on Job Board Software Update: Jobiqo  Comments

    Recently at TA Tech Europe in Dublin I met Martin Lenz from Jobiqo, a software vendor based in Austria. I asked him to give me a update on their platform which competes with higher end players such as Madgex, Webscribble, CareerLeaf and others.

    They have been around since 2011. Most of their sites are spread around the world but they have 4-5 in the U.S.. Their technology is based on Drupal. You can buy the software outright or have them host it on a monthly plan.

    JOBIQO is the first vendor I have seen that touts its own ‘matching’ technology built into the product that helps employers surface relevant candidates and seekers discover more relevant jobs. Below is their response to some of my questions.

    1. How many sites does Jobiqo power? List top 3 examples.

    We power more than 200 job sites for about 50 clients worldwide (publishers, newspapers, recruiters, professional associations, non-profit organizations, university career centers).

    Recent go-lives:

    1. What is the cost breakdown?
    • We offer ownership (access to code) and rental model (SaaS only).
    • Structure:
      • Monthly rental or service fee including licence, hosting, maintenance, support, continuous improvement.
      • In case of ownership there is an upfront cost for the software depending on scope
      • In case of migration we offer special platform migration services (data and SEO)
      • Fully transparent fixed pricing based individual requirements, no hidden costs.
    1. What are the most unique features of the platform you would like to mention?
    • JOBIQO is the most flexible job board software
    • Fully responsive platform with high page speed and SEO focus
    • Intelligent matching engine (recommender)
    • Fully integrated career platform features like news, courses, social community, video application
    • Multi-site architecture
    • Multilanguage enabled
    • Enhanced analytics
    • Machine Learning optimized data extraction (current research project)
    • Intelligent Job Widgets for affiliate partners (target passive job seekers)
    • Every client is part of our innovation community (partnership)
    1. How long has the company been in business?
    • Since 2011
    • Previously running multiple job boards in central Europe from 2005
    1. What advice would you give to someone who is starting a job board today?
    • A career platform becomes more than just a job board by engaging candidates during the whole life cycle of career development.
    • Don’t be afraid of the growing ecosystem and new trends (AI, Google for Jobs, Facebook Jobs, etc.) but rather embrace the change and create new valuable services for your clients
    • Content is the new SEO and a very easy way to create unique value for your target audience in addition to the traditional job listings

  • Interview with Peter White from Jobboard.io at #TAtechEurope
    By on March 20, 2018 | Comments Off on Interview with Peter White from Jobboard.io at #TAtechEurope  Comments

    At TA Tech Europe last week I got to meet Peter White (Jobboard.io) and we had a quick chat about how he got the job, their latest feature release and more. Enjoy the audio.

    Here’s my video picture montage from the event.

  • Job Board Software Vendors Should Add These Features
    By on February 27, 2018 | Comments Off on Job Board Software Vendors Should Add These Features  Comments

    This is a general call to action post for all job board software vendors. As the job board space gets more crowded it’s important for them to keep iterating on their platforms and keep adding features to streamline the user experience while helping boards attract more traffic.

    So here are some things I would like to see them add to their platforms in order to stay relevant. Its free advice, take it.

    1. Text Job Alerts – start to offer job alerts by text message in addition to email. Employers are beginning to adopt text to engage candidates and so should job boards. I would love to see the ability to get job alerts by email or text. Text will greatly increase open rates and lead to more traffic/applies.
    2. Better Social Integration – social media, namely Facebook, Twitter and LinkedIn, are hugely important to help drive traffic so I’d like to see tighter integration with them. Let job board owners login and connect their sites to the platform to enable auto-posting of content instead of relying on 3rd party social media tools.
    3. More Content Feeds – job boards need more content but some of it is still out of reach. They all provide job feeds and blog feeds but they could easily add other RSS feeds for employer profiles, public job seeker profiles and even things like new signups. For example, it would be great to be able to auto-publish messages to social media like “John just posted a resume on XYZjobboard.com” or “[company name] just created a profile“.
    4. Push Alerts – desktop browser notifications are another marketing channel that boards can use to drive traffic. Either build it into your product or offer integration with more 3rd party tools.
    5. Visual job pages – allow employers to upload an image/video to their postings to make them more visual. Plain text pages are BORING. Design them in a more visual way to attract more seekers. These days most job postings still look too much like each other. I think an image or video should be the first thing a job seeker sees when viewing a job.
    6. Resume Refresh – the technology exists today to update resumes via social profiles (see crowded.com) and by prompting registered seekers to update their resume more often. We need to end the stale resume syndrome that exists in most job boards.
  • Job Board Software Pricing Update (hosted versions)
    By on February 20, 2018 | Comments Off on Job Board Software Pricing Update (hosted versions)  Comments

    A reader alerted me that Smart Job Board upped their prices a bit so I thought I would do a quick recap of the top “off the shelf” software products. These products are all hosted in the cloud and are self-configurable. I recommend them for beginners who want to get started quickly.

    These are the least expensive way to get your job board off the ground. To put it another way, ‘job boards in a box‘.

    1. Smart Job Board: It used to be $50 but even at $79/mo their basic package is still a great value. [link]

    2. Jobboard.io basic package stands at $249 which is a high point in their history from what I remember. [link] i think their checkout process is a little smoother than Smart’s if you are looking for differences. They also don’t have the total job restrictions that comes with Smart (active job listings). [link]

    3. JobMount‘s basic price point stands at $295 which has been steady for a while. With them you get a free 6 month job spidering (scraping) and the ability to take your code with you to put on your own server. [link]

    4. JobboardHQ is $295/mo. Link.

  • Thoughts on Replatforming Your Job Board
    By on January 3, 2017 | Comments Off on Thoughts on Replatforming Your Job Board  Comments

    I have helped a lot of job boards over the years to move to a new software platform. “Replatforming” as its called, involves a good deal of planning and data extraction so it’s not to be taken lightly. You need to do it carefully otherwise you risk losing a great deal of traffic and sales.

    replatforming

    Specifically you need to:

    • Plan and implement a communication and training strategy for your existing customers. You need to warn them of upcoming site changes and then educate them on the new features.
    • Make sure all your job seeker and employer data is extractable from your existing platform. Depending on your platform you might lost some data in the transition such as passwords which usually aren’t exportable.
    • Maintain your feeds. If you get traffic from sites like Indeed you need to either send them the new feed BEFORE you go live or ensure its contents are unchanged when you move to a new platform. I have seen several site lose their aggregator traffic because they forgot about this step.
    • Reset your social channels. If you currently auto publish and jobs or content to social media you’ll need to reset those feeds if your RSS has changed.
    • Keep high traffic pages. If you have pages on your existing site that get a lot of SEO traffic it is imperative you recreate those pages on the new site with the same URL structure. Otherwise you will lose that traffic.

    So if you are planning to replatform in 2017 take my advice or hire me to help.

  • 2018 Job Board Software Directory
    By on March 28, 2016 | Comments Off on 2018 Job Board Software Directory  Comments

    I have a new list of job board software vendors and the top 1,000 national, niche and local job boards across the web. Freshly updated for 2018!

    The file is a downloadable PDF file available for $19.95 on my Gumroad page.

    Buy the Directory Today

    The report contains six sections;

    1. Hosted software vendors. Only contains viable vendors that have active clients. I also show basic pricing and other details.
    vendors

    2. WordPress plugins. Complete list of job board themes you can buy.
    wordpress

    3. Aggregators. List of the web’s biggest job aggregators.

    4. Country by county job boards. Huge directory of national sites by country.
    nationalsites

    5. Niche boards. Huge list of sites for almost every possible niche.
    localsites

    6. Local job boards. State by state (not including Craigslist)
    nichesites

    The file is a downloadable PDF file available for $19.95 on my Gumroad page.

    Buy the Directory Today

  • JobMonster is new WordPress Job board theme
    By on January 11, 2016 | Comments Off on JobMonster is new WordPress Job board theme  Comments

    There is no shortage of job board WordPress themes and here’s another that just came across my desk. JobMonster. You can buy it for $59.

    jobmonster wordpress job board theme

    The interface is nicely done. Features include a resume database, logos on job results, blogging of course and a mobile friendly design.

    jobmonster2

    It’s worth a look if you are WordPress savvy or have a developer at your disposal. One thing with WP sites to be aware of however, is that they require a decent amount of maintenance so as long as you have the time and resources to work on them they are a cheap option to get a job board off the ground.

    jobmonster3