Part of job board marketing includes email drip campaigns to your target market of employers. If you are starting from scratch there is a service called LeadCandy that can help you get started. Simply tell them what industry you want to target and ask them to create a list of Talent Acquisition Managers (or other…
I do a lot of cold emailing prospects, ususally I keep the message very short (under 3 sentences) and have had decent success doing that. Recently I heard about this guy who teaches cold emailing tips. He has a free pdf you can download if you enter your email address, its worth a read. http://breakthroughemail.com/…
When sending out emails to prospective employers there is a trick to getting a better open rate. Send it from a female name. In my experience it will get better open rates. Even if you have to make up a name, it will do better than a mans name or ones like ‘sales@…’