Job board SEO tips and tactics to rank higher in Google.
If you are looking for easy content to create for your niche job board that is also good for SEO, consider writing your own job descriptions. Why? Because recruiters are always searching for templates to use when writing their own job descriptions. Take a page from Indeed’s SEO play book. If you search for “director…
In the past few weeks I noticed a new referral item in my Google Analytics on two of my job boards. If you navigate to Acquisition > All Traffic > Source/Medium you may find the following entry; jobs_on_facebook / organic This new entry coincides with a Facebook bot I spotted on the stats for RecruitingHRjobs.com…
Last week Google sent out emails reminding job site owners to make sure their remote jobs are classified properly in their data schema. It only applies to the USA and UK at this point however. Here’s what it said. Search Console Promote work-from-home jobs on… Given the recent COVID-19 impact on businesses and employment, Google…
So want to boost your SEO in a hurry? Consider buying an “aged domain” and redirecting it to your site. Flippa has a big list of job domains for sale. This link or ones on Sedo shows a variety of domains available that have been online before. Never buy new domains and redirect them unless…
If you track your site in the Google Search Console (and you should be) they have added a checkbox to see the number of impressions your jobs are getting. Just click the Job Postings link on the left nav to access, then check off the impressions box to see the data. I was speaking to a…
Good news if you care about SEO. Jobboard.io has added the ability to create custom urls for content pages on their platform. This is a must have if you are moving your old site to them so you can preserve your high performing SEO pages. By recreating the content on the same url structure your…
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Last week Google introduced a new way for job publishers to submit their job feed. Currently you just have to submit a sitemap file to tell them what to crawl. But this new update includes an API that allows for “realtime” submissions so that they can better track when jobs come on your site or…
Now that Google Jobs has been up and running for about a year I thought I would share some stats around how much traffic it actually generates on a monthly basis. Below is a screenshot of Analytics from a small board I run called Jobs With Remote. It has about 800-900 jobs on it at…
If you are looking to get more backlinks to your site one of the things you should be doing is asking for them. I frequently get pitched via email and thought I would share one of those emails so you can use it to craft your own messaging. Its critical to point out specific pagaes…