Part of job board marketing is leveraging LinkedIn to its fullest potential. One of the newer ways to do that is through newsletters. If you have a company page on Linkedin with at least a few hundred followers it should be available in the lower left corner. Newsletters on LinkedIn are a great way to…
How to Prospect for Leads on LinkedIn
I have a great tip for you today for prospecting… You must be a member in to view this content. Login or Join Up.
Easy tactic for prospecting on LinkedIn (member only)
One of the ways I have found LinkedIn to useful… You must be a member in to view this content. Login or Join Up.
Time to Expand Your Job Post Location Options
Last week LinkedIn introduced support for a ‘Remote” location when posting jobs. This now allows job posters to enter a location as remote by typing it in that field. Seems simple, but its the best way to address this long standing problem of remote job listings. Recruiters could also use some other types of location…
Start Using LinkedIn Video
Are you keeping up with current marketing trends? You should be. The newest channel you can use to get attention is LinkedIn Video. Users of the business social network can now upload video into their feed. As soon as I noticed the feature I jumped at testing it and it paid off. I started a…
Leverage more Linkedin job search groups
Hopefully you are crafting lots of great job search content for your job board. If so, you should be regularly sharing that content on the biggest social media sites like Linkedin. Specifically groups on Linkedin. All Linkedin members are now allowed to join up to 100 groups . If you havent maxxed out your groups then…
Jobs boards are becoming ATS’s
Don’t look now but the big job boards are turning into ATS (applicant tracking systems) and the ATS is becoming a job board. Yes they are all morphing into the same thing right before our eyes. As my evidence I’m going to use 2 popular sites: ZipRecruiter and Indeed.com. Indeed started out as an aggregator,…
Indeed adds endorsements to resumes, on collision course with Linkedin
Breaking News: Indeed.com, the big boy of job sites just added endorsements to its resumes product. They just took a page out of Linkedin’s playbook and fired a warning shot across their bow. Wow. I think this is a big deal and signals a quiet new war happening in the online recruiting space. As industry…
How I use my social media channels to drive traffic (member-only)
Social media is the number one driver of traffic to… You must be a member in to view this content. Login or Join Up.
How I use Linkedin to get traffic (premium)
Linkedin has a lot of eyeballs and if you play… You must be a member in to view this content. Login or Join Up.