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Tag: Marketing
To Run a Job Board Today You Need…
Just a quick reminder that if you want to run a job board today (or any kind of recruiting technology) you need to be good at internet marketing. Specifically you need to know how to market your product properly with the right messaging targeted at the right audience. Without that skill set you will most certainly…
Amplify your Content with my Social Media Content Ring
I am looking for a few job boards to team up with me in what I call a “social media content ring“. The goal is to help each participant to increase views on their blog content by having each member of the ring auto publish the other’s content. I am already working with a number…
I bet every job board wishes they had a rap video like this
WayUp, the job board for college students, got some students at NJIT to record a rap video touting their site. Excellent piece of Guerilla marketing that I had to share.
Add value by educating your clients (member only)
Whether you own a job board or some other type… You must be a member in to view this content. Login or Join Up.
10 ways to get job seekers to your site (member only)
Getting job seekers to your job board takes time. That is something most new job board owners dont understand. Even if you have a “cool” site, thats not enough to get peoples attention. You are competing with thousands of business for people’s time. You really need to take an all-the-above-approach and be in it for…
From job board to email blast (premium)
I did a conference call with the owner of a… You must be a member in to view this content. Login or Join Up.
Positioning your job board (free)
Every job board should have a reason to post jobs on it. For niche and regional sites that reason is self explanatory. The rise of local and niche job boards over the past 5 years is no accident. They work, and that reason is all about the focus and quality results they deliver. The reason…
How I use direct mail to get employers (premium)
We may be all online these days but I still use direct mail to get clients. Here’s how. First I scour my competitor sites to see who’s hiring. A certain percentage of jobs list a mailing address and/or email. For example, when i am looking for leads to promote my Rhode Island site I go…
How to position your niche job board
Every job board should have a reason to post jobs… You must be a member in to view this content. Login or Join Up.