If you have a blog with traffic, you have a good use case for adding a job board to the mix. Blogs, a or many kinds of niche topic websites can easily add jobs to their sites using simple plugins like a Ziprecruiter search box, a WordPress job board theme with backfill or a cloud software platform for a more robust offering.
I noticed the blog below recently launched a job board for its own niche of AI job listings;
BecomingHuman.AI, one of the largest blogs among the artificial intelligence (AI) and machine learning (ML) engineering communities, announces that it has launched a new partner website, AI Jobs Board, a specialty jobs website designed to help technology companies discover the right talent and to help engineers find the perfect job fit. With an existing community of more than 8.5 million annual viewers and 120,000 subscribers across the BecomingHuman.AI blog and its family of blogs, Facebook Groups, and partner sites, AI Jobs Board will immediately benefit these communities comprised of millions of highly targeted individuals in the AI, ML, and big data fields who are seeking new jobs or looking for the best talent.
“In today’s market, there are more AI and ML jobs than there are engineers and the deficiency is only projected to get worse. For instance, the machine learning market is estimated to grow from $1.4 billion in 2017 to $8.8 billion by 2022, and artificial intelligence is projected to create 2.3 million related jobs by 2020. At AI Job Board, we want to help solve this problem by bringing together our existing large communities of AI and ML engineers with the technology enterprises who are in need of the right talent,” said Stefan Kojouharov, Founder of AI Jobs Board.
Job listings give a site owner another way to monetize existing traffic. And though that revenue stream may not be large, it can help add to the bottom line for a web based business that also relies on ads and other funds.
It’s also another path to starting a job board. If you have a passion for a certain industry or topic you can start a blog or news resource around it, build an audience and then add jobs to the mix a year or two later after you have established yourself.
Example: I had a recent client who ran a news website in the financial industry and when they added a job board to the mix they added another $30k per year to their revenue in the first year.