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Category: SEO
Job board SEO tips and tactics to rank higher in Google.
Great example of an SEO optimized job description
Lots of job boards and ATS software still dont get how to make a search engine friendly job description. I discovered Freshgigs.ca, a canadian based job board for marketing peeps and thought their job postings were well done. * The URL contains the job title AND location: https://www.freshgigs.ca/jobs/product-brand-marketing-manager-toronto-on-1 * The first thing on the page…
How important is social media to your SEO?
Answer: Very Important! Look at this graphic from SearchMetrics. Social media likes/shares are critical to how search engines see your content. I think the good news from this report is that using social media is free and you can pay for more likes on Facebook fairly cheaply. Read the whole report here as I think…
Power of the Niche (member only)
I wanted to give you an update on how my… You must be a member in to view this content. Login or Join Up.
The Power of Social Traffic (member only)
I launched CareerCloud in early January. Its in Beta so I just wanted to do a “soft launch” by promoting it only through my social connections. That way I could evaluate the site and see how its working, fix the bugs, etc before I really started marketing it. I emailed all 1700 of my Linkedin…
Some good SEO advice
This infographic provides a good look at how SEO has changed after Google’s Panda update a few years ago. Courtesy of: Fuzz One Media
Thoughts on link building (premium)
Every new job board must get links back to their site. You want to get as many links as possible from RELATED sites about jobs, recruiting or careers. Avoid links from any site that is not related. Google wont like that. Recently I paid for some links. I approached two job related bloggers I knew…
Content for your job board (premium)
Every job board needs content to help drive search engine… You must be a member in to view this content. Login or Join Up.
Your backlinks and SEO (free)
Every job board should constantly be seeking backlinks. The best sources for them come from job related blogs, college career services pages and of course, other job boards. But there is such a thing as bad backlinks. A new article on Search Engine Watch offers some good guidelines on how Google’s recent algorithm changes see…
Quick tips for creating job board content (premium)
I mentioned yesterday that content was king. The more you… You must be a member in to view this content. Login or Join Up.