This week I have been scrolling through some old videos from my Youtube channel. Some of them are 7+ years old now and it’s amazing how much time flies. I started this site after the great recession hit the country in an effort to monetize the stuff inside my head. It’s been a blast.
Here’s a video about Monster’s own niche job boards (from 2010). The ‘riches are in the niches’ they say and I am a firm believer in boards that specialize. Recently I worked with a couple of newbies who were starting general job sites but warned them they face an uphill climb with Indeed and other big guys in their way. “Cool technology” alone is not enough, you need the right audience too.