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Interesting job board tweets
A quick search of twitter for “job board” was an interesting trip. Here’s what I found most intriguing this week.
— Don Goodman (@JobExpert) March 28, 2014
— RealMatch (@RealMatch) March 31, 2014
— HIGH TIMES (@HIGH_TIMES_Mag) April 3, 2014
— RealMatch (@RealMatch) March 31, 2014
Job Board, March 2014 http://t.co/TADc2AwPDI Looking for a job in data science, visualization, or statistics?
— John Sumser (@JohnSumser) March 27, 2014
— Girls In ICT Rwanda (@GirlsInICTRW) March 26, 2014
Best options for backfill
Most of the off the shelf job board solutions let you pre-populate your job board with listings from their database. This is called “backfill” and its another way you can earn revenue. Generally speaking its not a lot of money but a job board that gets 10,000 monthly pages views can earn in the ‘hundreds of dollars’.
Thats nice money to have and only adds to your site’s bottom line. The best options for backfilling come from Indeed, SimplyHired and Juju.
1. Indeed – pays out after $100 in earnings (ECH or check) – https://ads.indeed.com/jobroll/
2. SimplyHired – pays out after $100 in earnings (paypal or check) – http://www.simplyhired.com/a/publishers/overview
NOTE you can only have 1 backfill solution, you can’t mix them as the above sites dont want to compete with each other.
If you aren’t tweeting your jobs, you should be (member only)
Is your job board on twitter?
You should already be tweeting job search advice and industry news but your jobs should also be in the mix. And you may want a separate twitter account to do it. For the simple reason of showing up on twitter search.
Take Ziprecruiter for example. They have a main twitter account @ziprecruiter which they use to promote their service and retweet others. But they also have @zrjobs which is a job only feed of every job that gets posted to their system.
The @zrjobs account has over 3700 followers too! Thats a lot of followers for just a job feed. Their job tweets are optimized meaning they including the job title, comp name and location and a hashtag #job. If you run an niche site you should also include a hashtag like #marketing #job if thats the niche you serve.
— ZipRecruiter Jobs (@ZRJobs) March 30, 2014
Twitter is only getting bigger and its becoming a good source of job leads for people. In fact I did an interview with someone who found their job on twitter (listen here).
More employers and staffing firms are now pushing their jobs to twitter which means its a great place to search for them. In the coming weeks I’m actually debuting a new service to help job seekers find these jobs as well as helping job boards/employers/recruiters get more traffic and followers.
So get your twitter job feeds ready, I’m going to start sending you free traffic!
Dice buys another job board – OilCareers
Last week Dice.com bought another niche job board, this time picking up UK based Oilcareers.com. The press release actually mentions the sales of Oilcareers.com which I thought was very interesting and indicative of their strategy in the job board industry.
Dice Holdings, Inc. is purchasing OilCareers from the Daily Mail and General Trust PLC (LON: DMGT) for $26 million in cash. OilCareers had trailing 12 months revenues of approximately $8 million, with the majority generated in the United Kingdom.
Its an example of how big some niches sites can grow to. Obviously careers in oil are a hot job market, so it says a lot about Dice’s recent strategy. They bought Rigzone.com a few years back which was U.S. based. And they have purchased other healthcare and technology sites in the past to build a portfolio of niche sites in hot job markets. I like their strategy. They realize how valuable a good niche site can be.
Oilcareers.com is very much a job board but it does have a community section and some training materials. It has a LOT of content. So be sure to create lots of content for your job board. You need more than just jobs!
Using online advertising as your salesforce (member only)
Is pot the next great job niche?
With the explosion of medical marijuana sweeping many states like Colorado and Washington, I’m starting to wonder if pot is the next great job niche.
If you are looking for a niche thats about to take off this one may be it. With only a couple of sites in play, the early stages of any niche industry are still there for the taking. So head on over to GoDaddy and get yourself some pot related domain names. They just might grow into a highly lucrative job board.
Just don’t get stoned on the way!
Jobboard.io adds submission to Indeed
Jobboard.io, one of my sponsors, has added the ability for its job board owners to easily submit your jobs to indeed to get more traffic. Since it can take a while to get indexed on your own, this might speed up things.
We are pleased to announce a new integration with Indeed.com.
We can now generate a real time XML feed of your Jobs which can then be submitted to Indeed.com via a single click from within our admin console. This integration will facilitate contact between your Job Board and Indeed’s client services team who can help you get started with their advertising/job promotion services.
To kick this off you simply need to login to your admin site, click “Syndication” in the navigation, and click “Submit to Indeed.com”.
Need a job board built? I got a guy
If you need a custom job board built or want a standard job board to run for a decent price them contact my pal Jody. Not only does he build custom job boards he’s also working on his own job board software site that will soon be launching. You can email him firstname.lastname@example.org