Ever wanted to have your own version of adsense to sell ads on your site directly? Well if you are willing to let google take a 15% cut now you can. They just launched Adsense Direct. It is only for U.S. based publishers.
(via Techcrunch) With AdSense Direct, which is currently only available in the U.S., publishers can make deals with individual advertisers – no matter whether the publisher is on AdWords or not. Publishers can simply give potential advertisers a link to their AdSense Direct page and all the publishers have to do is upload their creative and pay for the ad.