For a job board to be successful it needs to have trust. Employers must trust that it can deliver them candidates. Job seekers must trust that you have the right job listings. A good design can help build that trust. Professional looking logos and images tell prospective visitors that this is a site worth using….
Category: Commentary
My take on some next gen job sites (premium)
Here’s a look at a few “next generation job sites” and what I think of them. Jackalope Jobs – this site lets you sign in with facebook or linkedin and see what jobs are available through your connections. MY TAKE: I can see the value for seeing which jobs your connections have. However I consider…
The local job board space (premium)
The local job board space is a very mature one dominated by two things: Craigslist and a variety of independent local sites such as; * JobsintheUs.com * JobCircle.com * AllCountyJobs.com * Jobing.com * Localjobs.com There are literally multiple job boards for every major city and region in the country. For instance New York City is served…
How to evaluate a job board if you are going to buy it (premium)
A reader emailed me recently and asked how to evaluate an existing job board for purchase. There are a number of things I look at. But only two things really matter. Whats their SEO like? Do they have paying customers? There is a site on flippa.com for sale with a great domain name. Its consultantjobs.net….
How to help employers write better job ads (premium)
A reader asks; I know most job posts are crap, but the trick is how to help your employers writer better job posts. Any advice here? Well yes there is. You should really review as many of the jobs that get posted to your site as possible. Look for spelling errors and other mistakes. For…
Do’s and dont’s for job board owners (free)
If you run a job board or plan on starting one here some things you should or shouldn’t be doing. Dont get caught up in video resumes…up to now they have been just a fad. Recruiters are skittish about them for fear of discrimination and they dont really have the time to watch them. Its…
Things you need to do in order to sell your job board (video)
I sold my local job board network last week. Thus ends my involvement in the local space. In this video I explain some ways to ensure your job board(s) are attractive to another buyer. (my new project) [youtube]http://www.youtube.com/watch?v=ukRm5QYZwfA[/youtube]
Should you trademark your job board?
I was reminded recently of the importance of trademarking. A friend of mine launched a new business last year only to have a large company send him a cease and desist because part of his company’s name matched theirs and both companies played in the same industry (food). So he had to change the name…
Are you giving your clients feedback? (premium)
Data is important. Especially in the online recruiting world. More and more employers are demanding more feedback and statistics as to the ROI of what they’re spending with you and the return they get. As the amount of data grows the more recruiters will want it. Thats why job boards need to start thinking ahead…
Decide what kind of job board you want to build (free)
I think you can go in two directions with job boards today. It really depends what your end goal is. Do you want to build a business? or is your goal just to monetize the domain name? 1. Build a ‘business’ based around community and jobs. (that’s what Rigzone did) Obviously this takes the most…