Youtube is essentially the second largest search engine next to Google. It has that many users.
Category: Marketing
Job board marketing tools, tops and tactics.
Creating a hub for your multiple job boards (free)
If you have more than 1 job board you should have a hub site that helps promote them. Since I run more than 30 niche & local job boards, my hub is AllCountyJobs.com. I have spent this week redesigning and tweaking its pages to be more search engine friendly and to showcase the sites for…
Sending press releases (premium)
Press Release sites are a great marketing tool for job boards. There are two pay sites worth using as well as a number of free alternatives. The free sites below are great for link building but they wont bring much traffic.
How to position your niche job board
Every job board should have a reason to post jobs on it. For niche and regional sites that reason is self explanatory. The rise of local and niche job boards over the past 5 years is no accident. They work, and that reason is all about the focus and quality results they deliver. The reason…
How I use video to promote my boards (premium)
Video should be a part of every job boards promotional toolbox. Some examples of the way I use it are below.
My new secret weapon for PR (premium)
I have switched to a new tool for press release distribution.
Getting leads with the aggregators (premium)
Not only are sites like INDEED great for traffic but they are also one of my main sources for finding prospective clients. See what I mean in this short screencast.
Jobseekers vs Recruiters – which comes first
A lot of people wonder what you need to have first in order to launch a job board. I dont think there is an easy answer to this but this video will give you some food for thought.
Best day for job board sales? (free)
Chris talks about the best days of the week for job board sales.
More job posting services (free)
I talked about Jobtarget’s OneClick service recently where they allow employers to pay once and post on several boards. There are actually a few others like this. So my advice is to get yourself listed on as many as possible to increase your brand awareness and sales. 1. Broadbean: this is a UK company which…